# Very puzzling ad on ESPN.com

**URL:** <https://boards.straightdope.com/t/very-puzzling-ad-on-espn-com/487333>\
**Category:** The Game Room\
**Created:** [February 25, 2009, 5:31am UTC](https://boards.straightdope.com/t/very-puzzling-ad-on-espn-com/487333 "2009-02-25T05:31:23Z")\
**Posts on this page:** 2\
**Page:** 1

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**Author:** ![Bootis](https://avatars.discourse-cdn.com/v4/letter/b/e8c25b/32.png) [@Bootis](https://boards.straightdope.com/u/Bootis)\
**Post date:** [February 25, 2009, 5:31am UTC](https://boards.straightdope.com/t/very-puzzling-ad-on-espn-com/487333/1 "2009-02-25T05:31:23Z")

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For a couple weeks now [this ad](http://i200.photobucket.com/albums/aa39/bootis123/espn.jpg) has appeared regularly, all over the place on [espn.com](http://espn.com). What on earth is the meaning of it? The date is more than 5 weeks ago, the same “game” is advertised twice for the same day, but at different times, the ranking numbers are way off, and North Carolina is playing itself? It can’t be an error because this has been appearing for weeks, and someone is paying a lot of money for it. But what are they advertising? Man, the more I write about it the more baffled I am becoming. Anybody know anything about this?

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**Author:** ![Yorikke](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/yorikke/32/4335_2.png) [@Yorikke](https://boards.straightdope.com/u/Yorikke)\
**Post date:** [February 25, 2009, 7:54am UTC](https://boards.straightdope.com/t/very-puzzling-ad-on-espn-com/487333/2 "2009-02-25T07:54:07Z")

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Any time shit like this happens, I assume viral marketing of some sort. If what you say is true, an error does seem highly unlikely.

Joe