# Website advertising revenue **URL:** \ **Category:** Factual Questions\ **Created:** [February 5, 2010, 10:38pm UTC](https://boards.straightdope.com/t/website-advertising-revenue/527859 "2010-02-05T22:38:55Z")\ **Posts on this page:** 5\ **Page:** 1
**Author:** ![jakesteele](https://avatars.discourse-cdn.com/v4/letter/j/ed8c4c/32.png) [@jakesteele](https://boards.straightdope.com/u/jakesteele)\ **Post date:** [February 5, 2010, 10:38pm UTC](https://boards.straightdope.com/t/website-advertising-revenue/527859/1 "2010-02-05T22:38:55Z")
I am wondering how much money the average biz site makes from it ads. For instance, this site makes something from theirs. What’s the scoop on website ads? ---
**Author:** ![cstamets](https://avatars.discourse-cdn.com/v4/letter/c/958977/32.png) [@cstamets](https://boards.straightdope.com/u/cstamets)\ **Post date:** [February 5, 2010, 11:27pm UTC](https://boards.straightdope.com/t/website-advertising-revenue/527859/2 "2010-02-05T23:27:57Z")
This isn’t average, but it is interesting, if you’re interested in that sort of thing. [http://www.shoemoney.com/gallery/v/misc/adsensecheck.jpg.html](http://www.shoemoney.com/gallery/v/misc/adsensecheck.jpg.html) ---
**Author:** ![njtt](https://avatars.discourse-cdn.com/v4/letter/n/ecd19e/32.png) [@njtt](https://boards.straightdope.com/u/njtt)\ **Post date:** [February 6, 2010, 2:23am UTC](https://boards.straightdope.com/t/website-advertising-revenue/527859/3 "2010-02-06T02:23:22Z")
Income from website advertising is going to vary enormously, from literally pennies to thousands or maybe even millions of dollars. I am not sure an average is going to be very meaningful. I have web site with good Google Page Rank (I am at 5: for comparison, the Dope is a 6, and the maximum is 10) but low traffic, due to its esoteric subject matter. I put some Google Adsense ads on it about 18 months ago and it has so far accumulated less than $20 from clickthroughs (and they don’t actually pay out until you get to $100). On the other hand, I have also made close to $2,000 from other advertisers, who are more concerned with getting their links onto a high Page Ranked page (thus boosting their own Page Rank) than actual clickthroughs. The point is, it is a complicated market (even for very small fry, like me), with many tiny players and some huge ones. ---
**Author:** ![dracoi](https://avatars.discourse-cdn.com/v4/letter/d/90db22/32.png) [@dracoi](https://boards.straightdope.com/u/dracoi)\ **Post date:** [February 6, 2010, 4:20am UTC](https://boards.straightdope.com/t/website-advertising-revenue/527859/4 "2010-02-06T04:20:30Z")
What do you mean by “average biz site”? Most businesses do not run ads on their sites and attempt to make money by selling their products/services. Many of the sites that try to make money from ads are not really business sites at all - they’re blogs, webcomics or something more along the lines of a hobby than a business. ---
**Author:** ![jakesteele](https://avatars.discourse-cdn.com/v4/letter/j/ed8c4c/32.png) [@jakesteele](https://boards.straightdope.com/u/jakesteele)\ **Post date:** [February 6, 2010, 7:57pm UTC](https://boards.straightdope.com/t/website-advertising-revenue/527859/5 "2010-02-06T19:57:05Z")
> [@dracoi](#): > > What do you mean by “average biz site”? Most businesses do not run ads on their sites and attempt to make money by selling their products/services. Many of the sites that try to make money from ads are not really business sites at all - they’re blogs, webcomics or something more along the lines of a hobby than a business. I guess what I’m getting at are those ads like “I lost 20 lbs. in 10 days using X product”. It’s like those pop up ads and the ones on the side bars or say “I made $20,000 with Amazon/Google, etc.”. The ones that actually advertise a product for sale different than the website itself.