# Website help please. Banners?

**URL:** <https://boards.straightdope.com/t/website-help-please-banners/197562>\
**Category:** Factual Questions\
**Created:** [August 25, 2003, 6:30pm UTC](https://boards.straightdope.com/t/website-help-please-banners/197562 "2003-08-25T18:30:38Z")\
**Posts on this page:** 3\
**Page:** 1

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**Author:** ![Phlosphr](https://avatars.discourse-cdn.com/v4/letter/p/c68b51/32.png) [@Phlosphr](https://boards.straightdope.com/u/Phlosphr)\
**Post date:** [August 25, 2003, 6:30pm UTC](https://boards.straightdope.com/t/website-help-please-banners/197562/1 "2003-08-25T18:30:38Z")

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Ok I am finally going to design a website for my design practice. I have a couple questions:

What are Banners and how do they work?  
How do I get Banners?  
How do they help a site out? (monetarily?)

I have several companies I work with routinly when I take a job…do these count? Do I just approach them and ask for a banner?

I’m slightly website-mentally- delayed…so any help would be appreciated. I’m having the site actually put together by a pro, but I want to have all the Q’s he’s going to have answered before I go to him.

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**Author:** ![Duckster](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/duckster/32/1244_2.png) [@Duckster](https://boards.straightdope.com/u/Duckster)\
**Post date:** [August 26, 2003, 3:35am UTC](https://boards.straightdope.com/t/website-help-please-banners/197562/2 "2003-08-26T03:35:30Z")

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A banner is often defined as the advertising banner across the top of a web page. You can also find them at the bottom of a web page, and in truly crappy sites, practically anywhere else.

A banner may also be the masthead for a web page that offers basic identifying information about the site, possibly including major site links (Home | Help | Contact Us).

I do not use advertising banners so I cannot comment on their effectiveness in supporting a site. I have friend who swaer by them as well as swear at them. YMMV.

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**Author:** ![Mighty\_Girl](https://avatars.discourse-cdn.com/v4/letter/m/7bcc69/32.png) [@Mighty\_Girl](https://boards.straightdope.com/u/Mighty_Girl)\
**Post date:** [August 26, 2003, 3:45am UTC](https://boards.straightdope.com/t/website-help-please-banners/197562/3 "2003-08-26T03:45:59Z")

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\>\>How to get banners?  
What do you mean? Do you mean where to get sponsorship or where to get designs? Sorry I don’t understand what you mean.

\>\>How do they help a site out? (monetarily?)  
It depends. In my site sponsors pay a monthly fee.

Some other sites charge on a per/view (impression) basis. Other sites charge on a per/click basis. Others are subscribed to an “affiliate program” that rewards them for every sales that come from their site. There are other schemes I don’t know of I suppose.