# What do you think of Lebron James new Nike commercial?

**URL:** <https://boards.straightdope.com/t/what-do-you-think-of-lebron-james-new-nike-commercial/558467>\
**Category:** In My Humble Opinion\
**Created:** [October 27, 2010, 12:52am UTC](https://boards.straightdope.com/t/what-do-you-think-of-lebron-james-new-nike-commercial/558467 "2010-10-27T00:52:20Z")\
**Posts on this page:** 20\
**Page:** 1

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**Author:** ![Cubsfan](https://avatars.discourse-cdn.com/v4/letter/c/f4b2a3/32.png) [@Cubsfan](https://boards.straightdope.com/u/Cubsfan)\
**Post date:** [October 27, 2010, 12:52am UTC](https://boards.straightdope.com/t/what-do-you-think-of-lebron-james-new-nike-commercial/558467/1 "2010-10-27T00:52:20Z")

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[http://espn.go.com/video/clip?id=5728515](http://espn.go.com/video/clip?id=5728515)

Pretty hot topic on the sports talk radio today. What do you think about it? Does it change your opinion or make you think about where he is coming from?

I’m sure I forgot options but I tried.

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**Author:** ![ladyfoxfyre](https://avatars.discourse-cdn.com/v4/letter/l/ad7895/32.png) [@ladyfoxfyre](https://boards.straightdope.com/u/ladyfoxfyre)\
**Post date:** [October 27, 2010, 1:10am UTC](https://boards.straightdope.com/t/what-do-you-think-of-lebron-james-new-nike-commercial/558467/2 "2010-10-27T01:10:17Z")

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All I thought when I was watching it was…

“WAAAAAHHHHH I MAKE SO MUCH MONEEEEYYYYY…” And I couldn’t give a shit.

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**Author:** ![unclviny](https://avatars.discourse-cdn.com/v4/letter/u/e274bd/32.png) [@unclviny](https://boards.straightdope.com/u/unclviny)\
**Post date:** [October 27, 2010, 1:15am UTC](https://boards.straightdope.com/t/what-do-you-think-of-lebron-james-new-nike-commercial/558467/3 "2010-10-27T01:15:05Z")

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Lebron = unproven, undisciplined, overpaid and overhyped.

Heat = 3 “Superstar” egomaniac ball hogs (and 3 does not make a team!). At least watching Miami pour $ into these idiots and get nothing in return will be FUN!

Unclviny

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**Author:** ![flickster](https://avatars.discourse-cdn.com/v4/letter/f/7bcc69/32.png) [@flickster](https://boards.straightdope.com/u/flickster)\
**Post date:** [October 27, 2010, 1:18am UTC](https://boards.straightdope.com/t/what-do-you-think-of-lebron-james-new-nike-commercial/558467/4 "2010-10-27T01:18:38Z")

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I’m really a hybrid of the last two…  
I couldn’t vote for bad commercial because I haven’t seen it, but I truly don’t give a shit anyway

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**Author:** ![Ferret\_Herder](https://avatars.discourse-cdn.com/v4/letter/f/e47774/32.png) [@Ferret\_Herder](https://boards.straightdope.com/u/Ferret_Herder)\
**Post date:** [October 27, 2010, 1:24am UTC](https://boards.straightdope.com/t/what-do-you-think-of-lebron-james-new-nike-commercial/558467/5 "2010-10-27T01:24:30Z")

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Meh. I still have a hard time believing he cares that much about the public’s opinion.

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**Author:** ![zamboniracer](https://avatars.discourse-cdn.com/v4/letter/z/e9a140/32.png) [@zamboniracer](https://boards.straightdope.com/u/zamboniracer)\
**Post date:** [October 27, 2010, 2:19am UTC](https://boards.straightdope.com/t/what-do-you-think-of-lebron-james-new-nike-commercial/558467/6 "2010-10-27T02:19:04Z")

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I agree with most of what talk show host Jim Rhome said today:

> [@](#):
>
> ```
> You’ve probably seen LeBron James’ new, ‘What should I do?” Nike spot. You probably liked it and bought it. I don’t.
> 
> And to answer the question, what should you do; you should have just apologized for the decision and for jamming Cleveland as hard as you did. It would have saved you a ton of abuse and Nike a lot of time and money producing and running this spot. Then again, in order to apologize, usually, you have to be sorry, and you’re not. Or you wouldn’t have told Cleveland just last week, that they need to just get over it.
> 
> Nothing like humiliating someone and stabbing them in the back and telling them they need to get over it. Apologize??! That entire spot was in essence, a defense, for what he did; he’s asking, “What should I have done.” ??? And he doesn’t think it was a mistake to let his crew go all amateur hour and talk him into the decision, saying, “They’re my friends.”
> 
> The spot was slick and entertaining, but the words would mean a lot more if they came from him and weren’t written for him by Nike or an ad agency. A spot won’t rehabilitate his image, but an apology would have. And since that’s obviously not coming, he needs to win a ring. Right now. Winning fixes just about everything. Commercials don’t. A spot like that is designed to generate some buzz, and win James some sympathy. Sympathy he doesn’t deserve because he’s not sorry and still doesn’t think he did anything wrong.
> 
> ```

I don’t think winning the NBA as Wade’s sidekick would rehabilitate James’ image like Rhome does. But who gives a shit?

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**Author:** ![Khadaji](https://avatars.discourse-cdn.com/v4/letter/k/9e8a1a/32.png) [@Khadaji](https://boards.straightdope.com/u/Khadaji)\
**Post date:** [October 27, 2010, 11:12am UTC](https://boards.straightdope.com/t/what-do-you-think-of-lebron-james-new-nike-commercial/558467/7 "2010-10-27T11:12:28Z")

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I don’t follow the NBA and only barely know what is going on behind the commercial - but he came off as an asshole.

I will be sure not to buy Nike shoes from now on.

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**Author:** ![Robot\_Arm](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/robot_arm/32/18280_2.png) [@Robot\_Arm](https://boards.straightdope.com/u/Robot_Arm)\
**Post date:** [October 27, 2010, 11:40am UTC](https://boards.straightdope.com/t/what-do-you-think-of-lebron-james-new-nike-commercial/558467/8 "2010-10-27T11:40:52Z")

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“What should I do?” Shut the fuck up and play basketball.

Jeez, what an attention whore.

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**Author:** ![kayT](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/kayt/32/3633_2.png) [@kayT](https://boards.straightdope.com/u/kayT)\
**Post date:** [October 27, 2010, 2:23pm UTC](https://boards.straightdope.com/t/what-do-you-think-of-lebron-james-new-nike-commercial/558467/9 "2010-10-27T14:23:05Z")

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Gosh. Am I really the only one who liked it? I didn’t really want to vote for “that’s deep” but it did make me think maybe the guy is not a total idiot and I liked the commercial. (sorry…)

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**Author:** ![muldoonthief](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/muldoonthief/32/3188_2.png) [@muldoonthief](https://boards.straightdope.com/u/muldoonthief)\
**Post date:** [October 27, 2010, 3:20pm UTC](https://boards.straightdope.com/t/what-do-you-think-of-lebron-james-new-nike-commercial/558467/10 "2010-10-27T15:20:21Z")

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Geez, Don Johnson is looking _old_.

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**Author:** ![Cubsfan](https://avatars.discourse-cdn.com/v4/letter/c/f4b2a3/32.png) [@Cubsfan](https://boards.straightdope.com/u/Cubsfan)\
**Post date:** [October 28, 2010, 2:17am UTC](https://boards.straightdope.com/t/what-do-you-think-of-lebron-james-new-nike-commercial/558467/11 "2010-10-28T02:17:30Z")

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> [@muldoonthief](#):
>
> Geez, Don Johnson is looking _old_.

Really? I thought he looked good actually.

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**Author:** ![Blaster\_Master](https://avatars.discourse-cdn.com/v4/letter/b/cab0a1/32.png) [@Blaster\_Master](https://boards.straightdope.com/u/Blaster_Master)\
**Post date:** [October 28, 2010, 3:59pm UTC](https://boards.straightdope.com/t/what-do-you-think-of-lebron-james-new-nike-commercial/558467/12 "2010-10-28T15:59:28Z")

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I really don’t get all the hostility toward LeBron. Any time a big sport’s star leaves their team, they’re going to be bitter. I get that “The Decision” was a dick move on his part, and I can see how it would make Cleveland even more bitter and perhaps an apology was in order for that, but it’s too late now. But that part I really don’t get is why he’s now a villain, especially to people outside of Cleveland. Granted, I’m luke-warm about the NBA at best, but I also feel much the same about all the Favre crap and I’m a big football fan, but it doesn’t affect my team. Either way, it’s his career, and he made it clear that he’s more interested in winning a championship than money or loyalty. It’s not like he was holding out or begging to be traded; he fulfilled his contract and then took the offer that best fit his goals.

Either way, I kind of like the spot; it’s not great, but it’s not bad either. It just makes it clear to me that he’s not particularly interested about his image, he’s going to do what he wants to do, whether it’s popular or not. Personally, I’m not a big fan of his, as I agree that he’s overhyped, overpaid, a ball hog, and chokes in high pressure situations, but maybe that will change now that he isn’t the singular talent on his team anymore. Only time will tell.

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**Author:** ![Elendil\_s\_Heir](https://avatars.discourse-cdn.com/v4/letter/e/7cd45c/32.png) [@Elendil\_s\_Heir](https://boards.straightdope.com/u/Elendil_s_Heir)\
**Post date:** [October 28, 2010, 4:26pm UTC](https://boards.straightdope.com/t/what-do-you-think-of-lebron-james-new-nike-commercial/558467/13 "2010-10-28T16:26:29Z")

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I’m a Clevelander who doesn’t follow basketball all that closely, but I think he handled his decision to leave the Cavs pretty badly, and I understand why so many people around here are still pissed. That said, I liked the ad. Funny and serious at different times, and it had some arresting images.

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**Author:** ![YogSothoth](https://avatars.discourse-cdn.com/v4/letter/y/8edcca/32.png) [@YogSothoth](https://boards.straightdope.com/u/YogSothoth)\
**Post date:** [October 28, 2010, 4:46pm UTC](https://boards.straightdope.com/t/what-do-you-think-of-lebron-james-new-nike-commercial/558467/14 "2010-10-28T16:46:12Z")

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He’s still a dick. What a self-serving and egomaniacal commercial

What he should have done is apologize, sincerely and profusely, for stabbing Cleveland in the face on national TV

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**Author:** ![zamboniracer](https://avatars.discourse-cdn.com/v4/letter/z/e9a140/32.png) [@zamboniracer](https://boards.straightdope.com/u/zamboniracer)\
**Post date:** [October 28, 2010, 5:10pm UTC](https://boards.straightdope.com/t/what-do-you-think-of-lebron-james-new-nike-commercial/558467/15 "2010-10-28T17:10:56Z")

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This is just a guess, but I think the difference between those who think James is jerk and those who don’t is that fans of basketball teams - other than the Heat’s fans - think what he did to Cleveland and its fans is offensive, and that fans of James and Nike, no matter what team he’s on, think it isn’t.

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**Author:** ![kayT](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/kayt/32/3633_2.png) [@kayT](https://boards.straightdope.com/u/kayT)\
**Post date:** [October 28, 2010, 9:57pm UTC](https://boards.straightdope.com/t/what-do-you-think-of-lebron-james-new-nike-commercial/558467/16 "2010-10-28T21:57:50Z")

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I am a fan of basketball and not the Heat. I don’t think what he did to Cleveland was offensive. I think what a lot of professional athletes do to teams that built them (leave for money) is very sad, and has made sports a lot less interesting, but I can’t call it offensive.

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**Author:** ![Two\_Many\_Cats](https://avatars.discourse-cdn.com/v4/letter/t/8dc957/32.png) [@Two\_Many\_Cats](https://boards.straightdope.com/u/Two_Many_Cats)\
**Post date:** [October 28, 2010, 11:11pm UTC](https://boards.straightdope.com/t/what-do-you-think-of-lebron-james-new-nike-commercial/558467/17 "2010-10-28T23:11:54Z")

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I’m from Chicago, and I’m still pissed at him for all that endless media blithering about whether or not he was going to join the Bulls. It went on for way the fuck too long, and so does this commercial. It seemed goddamn endless.

What does anyone see in this idiot anyway? So he can play basketball good. Whoop-de-fucking-do.

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**Author:** ![Nzinga\_Seated](https://avatars.discourse-cdn.com/v4/letter/n/b5ac83/32.png) [@Nzinga\_Seated](https://boards.straightdope.com/u/Nzinga_Seated)\
**Post date:** [October 29, 2010, 1:10am UTC](https://boards.straightdope.com/t/what-do-you-think-of-lebron-james-new-nike-commercial/558467/18 "2010-10-29T01:10:29Z")

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> [@Cubsfan](#):
>
> Really? I thought he looked good actually.

Me too.

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**Author:** ![ladyfoxfyre](https://avatars.discourse-cdn.com/v4/letter/l/ad7895/32.png) [@ladyfoxfyre](https://boards.straightdope.com/u/ladyfoxfyre)\
**Post date:** [October 29, 2010, 2:27am UTC](https://boards.straightdope.com/t/what-do-you-think-of-lebron-james-new-nike-commercial/558467/19 "2010-10-29T02:27:39Z")

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> [@zamboniracer](#):
>
> This is just a guess, but I think the difference between those who think James is jerk and those who don’t is that fans of basketball teams - other than the Heat’s fans - think what he did to Cleveland and its fans is offensive, and that fans of James and Nike, no matter what team he’s on, think it isn’t.

That’s because Cleveland fans got themselves all wrapped up in this fantasy that professional athletes have “loyalty” to teams anymore. Why? It’s a business, you buy them, they play for you, they win for you, and when they stop winning for you, you dump them. It’s a pretty fantasy, just like when you get your first boyfriend and imagine how you’re going to get married on the beach and have sooo many babies and the boy’s name will be Tom and the girl’s name will be Emma… but it’s all bullshit. What he did was egotistical, but the more drama wrapped up in the move the more attention the Heat gets and the more money he is likely to make. He would have been stupid to go quietly into Miami.  
When a person becomes a brand, they are no longer playing for you. They are playing for themselves.

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**Author:** ![kittenblue](https://avatars.discourse-cdn.com/v4/letter/k/ba8739/32.png) [@kittenblue](https://boards.straightdope.com/u/kittenblue)\
**Post date:** [October 29, 2010, 10:34am UTC](https://boards.straightdope.com/t/what-do-you-think-of-lebron-james-new-nike-commercial/558467/20 "2010-10-29T10:34:31Z")

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But we were hoping Lebron would be different. Break the mold. Say that he was making more than enough money where he was, so he was going to stay and win a championship. He was a hometown boy playing for the local team, which doesn’t happen all the time. But since he couldn’t even be bothered to be different and marry the mother of his kids, I don’t know why I thought that.

The line in the commercial that really stood out for me was the only one he seemed to “answer”…“Should I listen to my friends? They’re my friends!” No, they are a bunch of people who make their living off of you now.

And Don Johnson is so hot…

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