# What happened to the commercials for brand name gasoline?

**URL:** <https://boards.straightdope.com/t/what-happened-to-the-commercials-for-brand-name-gasoline/751327>\
**Category:** Factual Questions\
**Created:** [April 6, 2016, 8:31am UTC](https://boards.straightdope.com/t/what-happened-to-the-commercials-for-brand-name-gasoline/751327 "2016-04-06T08:31:10Z")\
**Posts on this page:** 6\
**Page:** 3

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**Author:** ![Atamasama](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/atamasama/32/12961_2.png) [@Atamasama](https://boards.straightdope.com/u/Atamasama)\
**Post date:** [April 7, 2016, 3:38pm UTC](https://boards.straightdope.com/t/what-happened-to-the-commercials-for-brand-name-gasoline/751327/41 "2016-04-07T15:38:12Z")

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> [@bump](#):
>
> [We had a thread on this exact same topic not 3 months ago.](http://boards.straightdope.com/sdmb/showthread.php?t=782619&highlight=gasoline+commercials)

As pointed out in that thread, gasoline commercials are still being aired. I don’t know if people are ignoring them or they just don’t get them on the stations they watch.

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**Author:** ![iceiso](https://avatars.discourse-cdn.com/v4/letter/i/3be4f8/32.png) [@iceiso](https://boards.straightdope.com/u/iceiso)\
**Post date:** [April 7, 2016, 4:10pm UTC](https://boards.straightdope.com/t/what-happened-to-the-commercials-for-brand-name-gasoline/751327/42 "2016-04-07T16:10:45Z")

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Is it possible that wholesale clubs with gas stations (eg. Costco, Sams Club, etc.) had an effect? Perhaps 5-10 cent/gallon difference across typical gas stations wasn’t enough overcome favoritism between brands. But then wholesale clubs come in 20-30 cent/gallon cheaper, people give them a try and think “hey, it’s not different at all”, effectively overriding any previous favoritism.

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**Author:** ![dougie\_monty](https://avatars.discourse-cdn.com/v4/letter/d/439d5e/32.png) [@dougie\_monty](https://boards.straightdope.com/u/dougie_monty)\
**Post date:** [April 7, 2016, 4:36pm UTC](https://boards.straightdope.com/t/what-happened-to-the-commercials-for-brand-name-gasoline/751327/43 "2016-04-07T16:36:40Z")

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I remember the Max Headroom character of the early 80s. Having seen TV on buses (and in laundromats), and more recently on gas pumps I wonder, “Egad…where next?”

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**Author:** ![TreacherousCretin](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/treacherouscretin/32/476_2.png) [@TreacherousCretin](https://boards.straightdope.com/u/TreacherousCretin)\
**Post date:** [April 7, 2016, 6:47pm UTC](https://boards.straightdope.com/t/what-happened-to-the-commercials-for-brand-name-gasoline/751327/44 "2016-04-07T18:47:27Z")

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> [@Alley\_Dweller](#):
>
> …on the “all news all the time (except when they’re doing something else) station”…

Ha. One of the “Big Three” TV network affiliates in Spokane has the usual daytime and evening programming, with News at noon, five, and eleven. Throughout the day, the broadcasts are peppered with little 15 and 30 second spots reminding one to watch the next one, so as to remain up to date and informed.  
Each of these little blurbs feature the station’s slogan: **“KBFD NEWS / RIGHT HERE, RIGHT NOW”** which always makes me shake my head, because almost always “Right Now” is precisely when it isn’t happening. I guess **“KBFD NEWS / RIGHT HERE, RIGHT NOW IN TWO HOURS AND TWENTY MINUTES”** would be too literal.

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**Author:** ![DrDeth](https://avatars.discourse-cdn.com/v4/letter/d/b487fb/32.png) [@DrDeth](https://boards.straightdope.com/u/DrDeth)\
**Post date:** [April 7, 2016, 7:44pm UTC](https://boards.straightdope.com/t/what-happened-to-the-commercials-for-brand-name-gasoline/751327/45 "2016-04-07T19:44:54Z")

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> [@dougie\_monty](#):
>
> In Southern California there’s a new wrinkle. Ralphs Grocery Co. has an arrangement with Shell Oil to give “points” to supermarket customers: Buy enough stuff at the store and get points toward a 5c or 10c discount per gallon at the pump, at Shell. I know about this because, even though we get plenty of points, I don’t always get the discount and I have to make a complaint.

Up to 20cents, which is very much worth it.

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**Author:** ![Really\_Not\_All\_That\_Bright](https://avatars.discourse-cdn.com/v4/letter/r/e8c25b/32.png) [@Really\_Not\_All\_That\_Bright](https://boards.straightdope.com/u/Really_Not_All_That_Bright)\
**Post date:** [April 7, 2016, 9:01pm UTC](https://boards.straightdope.com/t/what-happened-to-the-commercials-for-brand-name-gasoline/751327/46 "2016-04-07T21:01:14Z")

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Am I crazy? I see gasoline brand ads and hear them on the radio all the time.

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