“American cultural imperialism?” Oh, please.
Whenever an Italian complains that McDonald’s is driving out quality cuisine, or that trashy American movies are driving out quality cinema, I have to ask, “WHOSE FAULT IS THAT???”
I have the same reaction when small-town Christians try to close down a topless bar or porno shop, saying “We’re God-fearing people, and we don’t WANT this kind of smut here.”. I have to wonder, “IF that’s really true, what are you worried about? IF you people really don’t want smut in your town, those enterprises will lose a fortune and go out of business in no time.”
No, what they fear is that there really IS a huge demand for those “products.”
Same thing in Europe. IF Italians really prefer traditional Italian cuisine to Big Macs, McDonald’s will go out of business there. Has it happened? Uh, no. IF Frenchmen really prefer Godard and Truffaut to Spielberg, “Jurassic Park” should have flopped there. It didn’t.
Bottom line is: those non-Americans who claim they don’t want our culture are LYING!!! Ignore what they say, and watch where they spend their money.
Face it: Michael Eisner isn’t rounding up Europeans at gunpoint and herding them into the theaters to watch Disney movies. Nobody kidnaps Australian kids, and takes them to Burger King. If you REALLY don’t like mass American culture (and there’s plenty about it I don’t like either), PROVE that by shunning it. But if your countrymen are eagerly shelling out cash to see Stallone movies and to wolf down Quarter Pounders, don’t blame American companies for gladly taking their money.
Don’t blame Americans for trying to sell you things you CLAIM you don’t like. Blame yourSELVES for buying it.