# What's the term for this ubiquitous advertising phenomenon?

**URL:** <https://boards.straightdope.com/t/whats-the-term-for-this-ubiquitous-advertising-phenomenon/550950>\
**Category:** Factual Questions\
**Created:** [August 21, 2010, 4:04am UTC](https://boards.straightdope.com/t/whats-the-term-for-this-ubiquitous-advertising-phenomenon/550950 "2010-08-21T04:04:38Z")\
**Posts on this page:** 2\
**Page:** 2

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**Author:** ![digs](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/digs/32/14889_2.png) [@digs](https://boards.straightdope.com/u/digs)\
**Post date:** [August 26, 2010, 2:02am UTC](https://boards.straightdope.com/t/whats-the-term-for-this-ubiquitous-advertising-phenomenon/550950/21 "2010-08-26T02:02:39Z")

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> [@RadicalPi](#):
>
> > [@Max\_the\_Immortal](#):
> >
> > TV Tropes calls it [Here Comes the Science](http://tvtropes.org/pmwiki/pmwiki.php/Main/HereComesTheScience).
> 
> I looked this up an hour ago, and I still haven’t left the site. How did this happen?

HOW did you leave TVTropes after only an hour? Did a goat bite your power cord?

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**Author:** ![digs](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/digs/32/14889_2.png) [@digs](https://boards.straightdope.com/u/digs)\
**Post date:** [August 26, 2010, 2:13am UTC](https://boards.straightdope.com/t/whats-the-term-for-this-ubiquitous-advertising-phenomenon/550950/22 "2010-08-26T02:13:43Z")

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You know who hated this phenomenon? [Stan Freberg](http://en.wikipedia.org/wiki/Stan_Freberg).

I heard him speak (at Seattle’s cool fall fest, Bumbershoot) on [his life in Advertising](http://en.wikipedia.org/wiki/Stan_Freberg#Advertising). He said he got into the field not as an Ad Guy, but as an Outraged Consumer…

After watching an ad “scientest” demonstrate “Excess Stomach Bile”.

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