Seconded.
I’ll put it on waffles more often than syrup. It’s delicious. Unfortunately, my wife forbids me from using it if I’m going to be anywhere near her for the following 24 hours.
Lots of sulfur in there, don’tchano.
I’d expect to find it in the baking aisle with the sugar, flour, frosting, and cake mixes.
I’m 31 but I used to work as a stockboy in a grocery store and that is where we had it.
I use it to make gingerbread and it’s in the baking section, which is conveniently located right next to the syrup section. The aisle goes from cookie and cake mixes to flour and sugar, then pancake mix and syrup.
Baked beans, my friend, baked beans.
In the baking goods aisle, next to the other sweetening agents like artificial sweeteners, corn syrup and various types of sugar.
The only use for molasses that I know of is baking, mostly in gingerbread-flavoured goodies. Like matt_mcl pointed out, no self-respecting Canadian would put molasses on their pancakes when maple syrup is easily available.
(Lyle’s Golden Syrup, on the other hand, is found with syrups and jams… but I expect that’s one of those strange British-isms that you don’t see outside the Commonwealth)
ETA: I’m 30.
Not entirely off base - as I said, my first inclination is to look in baking goods but in recent years I’ve been “trained” to check the syrup aisle.
There’s one store in my area that has it both places.
Having only looked at the first three posts - I’m in my late 30s, and would expect to find it in the baking section next to the corn syrup, because that is where I find it.
Reviewing the other posts: Molasses on pancakes? Ew. Real maple syrup is the way to go, and I don’t mean that fake junk, either. And now that I think of it, I haven’t looked to see if molasses is also stocked with the ‘pancake syrup’ as well.
With the pancake syrup. Failing that, in the baking aisle. This is based on many years of shopping experience. If I had never bought it before, I would probably go straight to the baking aisle.
Im 46 years old.
Baking goods aisle. I’m 27.
And damn it, now I want pancakes with maple syrup!
Syrups, 53.
But that’s a cheat. I know exactly where molasses is at my grocery store because I use it all the time making cookies.
Just gotta briefly hijack with what I consider an appropriate joke, which I believe I first heard here:
*One day Father Mole stuck his nose out of the family’s burrow, took a sniff, and commented, "Is that maple syrup I smell?"
His wife joined him at the burrow entrance, and said, "No dear, I do believe it is treacle."
Down below Baby Mole tried to join them, but with his parents blocking the entrance he complained, “All I smell down here is mole asses.”*
Either baking or syrup, because I shop in several different stores, and it is invariably NOT in the aisle I check first! 
50
With syrups, and that’s where it is in my store, along with the corn syrup. I use it exclusively to make gingerbread (and the corn syrup is for caramel corn).
I’m 41.
ETA: I just asked Mr. S and he said with the sugar (baking stuff). He’s 53.
Another item for the “What would you use it for?” question - my rye bread recipe calls for molasses.
I’d look in the baking section since I use it for molasses cookies and gingerbread. I’m 30.
Baking aisle first. 53.
I happen to know that my favored supermarket stocks it with the pancake syrup. For all I know, they also stock some in the baking aisle, but I can’t remember for sure. You can also find cane and corn syrups in the pancake syrup aisle.
I’m 37.
Robin
The weird ass store in this town doesn’t put corn syrup by the pancake and fruit syrups or in the baking section. They have it by the cereal section. That required me to get an employee to track down where they had it. I guess they expect children to pour it on their frosted cereal so they put it there.
I’d look in the baking aisle first, but invariably be wrong and have to go back to the syrup aisle. Then the next time I went in, I’d remember it was in syrups, go there, and have to hoof it over to baking. Frakking stores moving things all the time! (Which, apparently, is neither illusion or managers with ADD - they really do move things around exactly so you can’t find them right away. That way you look at 12.4 new items while you’re searching for the stuff you buy all the time.)
34 years old.