# Which superhero flick will bomb the worst this year?

**URL:** <https://boards.straightdope.com/t/which-superhero-flick-will-bomb-the-worst-this-year/576931>\
**Category:** Cafe Society\
**Created:** [April 2, 2011, 11:22am UTC](https://boards.straightdope.com/t/which-superhero-flick-will-bomb-the-worst-this-year/576931 "2011-04-02T11:22:16Z")\
**Posts on this page:** 20\
**Page:** 4

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**Author:** ![Fenris](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/fenris/32/498_2.png) [@Fenris](https://boards.straightdope.com/u/Fenris)\
**Post date:** [April 3, 2011, 1:07pm UTC](https://boards.straightdope.com/t/which-superhero-flick-will-bomb-the-worst-this-year/576931/61 "2011-04-03T13:07:32Z")

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> [@Mister\_Rik](#):
>
> Indeed. Green Lantern (along with the Green Lantern Corps) has been the focus of DC’s big crossover epics for the last three years or so now. GL is, at worst, at the very top edge of the “second tier” within the DC universe, if not lower-first-tier.
> 
> DC’s “Big Three”: Superman, Batman, and Wonder Woman

Disagree. For pure name-recognition, their big three are (in order) Superman, Batman and _Robin_. Wonder Woman is a very close fourth.

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**Author:** ![Evil\_Captor](https://avatars.discourse-cdn.com/v4/letter/e/f17d59/32.png) [@Evil\_Captor](https://boards.straightdope.com/u/Evil_Captor)\
**Post date:** [April 3, 2011, 2:29pm UTC](https://boards.straightdope.com/t/which-superhero-flick-will-bomb-the-worst-this-year/576931/62 "2011-04-03T14:29:38Z")

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> [@RickJay](#):
>
> Thanks for the big red bold lecture, but most people really don’t give a tin shit about Norse mythology and their understanding of who Thor is, if in fact they have any understanding at all, is that he’s a god of some sort with a hammer.
> 
> Maybe that’s bad and maybe it’s indifferent, but it doesn’t bode well for the movie.

Thank you, you guys seemed to need the lecture. Most people will probably know Thor as a Norse god with a hammer. You know what they will know about Captain America and Green Lantern? Nada. Zip. The vast majority of people who recognize the names will just know them vaguely as comic-book characters. But the universe of people who recognize the names will be VERY small compared to the number of people who recognize Thor, because Thor has an existence OUTSIDE the dying niche industry that comics have been for the last 30-40 years. Whether this will translate into success for the movie, who knows?

Let’s face it, if it weren’t for the fact that Hollywood seems to have latched onto the notion that comic book characters can do well at the box office, naming comic book heroes would be like naming text adventure game heroes. An exercise for fans only.

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**Author:** ![Justin\_Bailey](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/justin_bailey/32/8792_2.png) [@Justin\_Bailey](https://boards.straightdope.com/u/Justin_Bailey)\
**Post date:** [April 3, 2011, 3:06pm UTC](https://boards.straightdope.com/t/which-superhero-flick-will-bomb-the-worst-this-year/576931/63 "2011-04-03T15:06:33Z")

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> [@Evil\_Captor](#):
>
> Thank you, you guys seemed to need the lecture. Most people will probably know Thor as a Norse god with a hammer. You know what they will know about Captain America and Green Lantern? Nada. Zip. The vast majority of people who recognize the names will just know them vaguely as comic-book characters. But the universe of people who recognize the names will be VERY small compared to the number of people who recognize Thor, because Thor has an existence OUTSIDE the dying niche industry that comics have been for the last 30-40 years. Whether this will translate into success for the movie, who knows?

Please. Captain America’s death (as well as Wonder Woman’s recent wardrobe change) were national news reported on by mainstream news outlets. Monthly comics may be a niche industry (though no more so than any other magazine), but many of the characters themselves long ago passed into the public consciousness.

And besides that, why do you think Thor is so well known nowadays? Thor may have always been a pretty well known Norse god, but the Norse pantheon always played second fiddle to Greek and Roman gods. It was only through the comic that he is as popular as he is today.

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**Author:** ![Chronos](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/chronos/32/134_2.png) [@Chronos](https://boards.straightdope.com/u/Chronos)\
**Post date:** [April 3, 2011, 4:41pm UTC](https://boards.straightdope.com/t/which-superhero-flick-will-bomb-the-worst-this-year/576931/64 "2011-04-03T16:41:30Z")

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Quoth **Mister Rik** :

> [@](#):
>
> For the sake of argument, “First Tier” characters could be defined as “Able to support their own solo title over the long term”.

That’s the wrong standard to use for this context, since that just addresses the character’s popularity _among comic book readers_. For a superhero movie, comic book readers are the low-hanging fruit: Anyone who reads comic books at all is pretty likely to go see even a mediocre superhero movie, even one featuring one of the other company’s characters. A Marvel reader might be more excited about a Captain America movie than a Green Lantern movie, but he’s probably still going to buy a ticket for both. What will make a difference for movies isn’t the comic-book demographic, but how recognized and popular the characters are _outside_ of that demographic.

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**Author:** ![AlsoNamedBort](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/alsonamedbort/32/3213_2.png) [@AlsoNamedBort](https://boards.straightdope.com/u/AlsoNamedBort)\
**Post date:** [April 3, 2011, 5:25pm UTC](https://boards.straightdope.com/t/which-superhero-flick-will-bomb-the-worst-this-year/576931/65 "2011-04-03T17:25:22Z")

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> [@Evil\_Captor](#):
>
> Thank you, you guys seemed to need the lecture. Most people will probably know Thor as a Norse god with a hammer. You know what they will know about Captain America and Green Lantern? Nada. Zip. The vast majority of people who recognize the names will just know them vaguely as comic-book characters. But the universe of people who recognize the names will be VERY small compared to the number of people who recognize Thor, because Thor has an existence OUTSIDE the dying niche industry that comics have been for the last 30-40 years. Whether this will translate into success for the movie, who knows?
> 
> Let’s face it, if it weren’t for the fact that Hollywood seems to have latched onto the notion that comic book characters can do well at the box office, naming comic book heroes would be like naming text adventure game heroes. An exercise for fans only.

I decided to settle this the most scientific way possible, with Google!

Now, Thor on it’s own returns 74 millions results, but the name Thor is used for a lot of different things. I doubt people are going to the movie thinking it’s about the motocross clothing company.  
So I added a modifier to the names.

thor + marvel - 1,490,000 results  
thor + norse -marvel - 1,390,000 results  
“captain america” +marvel - \*\*8,\*\*860,000 results (without the Marvel modifier, it jumps to 27 million. But I don’t know many other uses of Captain America)  
“green lantern” +dc - 6,930,000 results (now, there is a club in Washington DC called the Green Lantern, but even if we cut out half the results, it’s still more than both versions of Thor combined.)

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**Author:** ![drastic\_quench](https://avatars.discourse-cdn.com/v4/letter/d/e36b37/32.png) [@drastic\_quench](https://boards.straightdope.com/u/drastic_quench)\
**Post date:** [April 3, 2011, 6:46pm UTC](https://boards.straightdope.com/t/which-superhero-flick-will-bomb-the-worst-this-year/576931/66 "2011-04-03T18:46:22Z")

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Captain America has a Rocketeer vibe because Joe Johnston directed both!

Four minutes of the Wondercon footage from Green Lantern has been released, and it looks [**good**](http://www.shockya.com/news/2011/04/02/green-lantern-wondercon-footage-hits-the-web/). Lot’s of space, lot’s of the Corps, and lots of Oa. The thing that would have hurt this movie the most was keeping it small, Earth-based, and focused on just our one Green Lantern. You know, a cautious exploration of the market for a GL movie, then roll out the big bucks you need for a space epic for the sequel.

The people marketing Thor are kicking ass. They know exactly what they need to communicate to the public: [**The God of Thunder**](http://media.monstersandcritics.com/articles2/1623857/article_images/thorposter_1.jpg). The cast and director could hardly be bested.

Finally, there was a lot of talk a few years ago about a second-tier superhero with no popular name recognition whose movie would flop: Iron Man. So take the dire predictions for GL and Thor with a tablespoon of salt. Ryan Reynolds has enough charisma to do for the Green Lantern what Robert Downey Jr. did for Iron Man, and the Thor script is right on with that same tone as well. Have you seen the scene where he downs coffee, smashes his cup, and declares that he likes “this drink” and orders more? Great. At every turn, I’ve been shown that these productions know what they’re doing.

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**Author:** ![Justin\_Bailey](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/justin_bailey/32/8792_2.png) [@Justin\_Bailey](https://boards.straightdope.com/u/Justin_Bailey)\
**Post date:** [April 3, 2011, 6:56pm UTC](https://boards.straightdope.com/t/which-superhero-flick-will-bomb-the-worst-this-year/576931/67 "2011-04-03T18:56:00Z")

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> [@drastic\_quench](#):
>
> The people marketing Thor are kicking ass. They know exactly what they need to communicate to the public: [**The God of Thunder**](http://media.monstersandcritics.com/articles2/1623857/article_images/thorposter_1.jpg). The cast and director could hardly be bested.

For real? The Thor Comic-Con footage was a disaster and the first trailer wasn’t much better (though, I’ll grant, it was better). And do you remember the first costume reveal. It was mocked soundly.

If Thor didn’t star… well, Thor… this whole conversation would be moot as few other superheroes could survive the ineptitude of Thor’s marketing.

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**Author:** ![BlackKnight](https://avatars.discourse-cdn.com/v4/letter/b/eb8c5e/32.png) [@BlackKnight](https://boards.straightdope.com/u/BlackKnight)\
**Post date:** [April 3, 2011, 6:58pm UTC](https://boards.straightdope.com/t/which-superhero-flick-will-bomb-the-worst-this-year/576931/68 "2011-04-03T18:58:33Z")

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> [@ArchiveGuy](#):
>
> Honestly, anyone who thinks Green Lantern will do the worst of the 3 (or 4) is nuts, and I’ll bet anyone here to that effect.

I’ll take that bet! Say, $20? (Roughly enough for a ticket + popcorn + soda, at least around here.) This is assuming we restrict it to the three films listed in the poll. (I think the X-men movie will do worse than Green Lantern.)

Main question - how do we define “worst”? Worldwide boxoffice sales?

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**Author:** ![drastic\_quench](https://avatars.discourse-cdn.com/v4/letter/d/e36b37/32.png) [@drastic\_quench](https://boards.straightdope.com/u/drastic_quench)\
**Post date:** [April 3, 2011, 7:22pm UTC](https://boards.straightdope.com/t/which-superhero-flick-will-bomb-the-worst-this-year/576931/69 "2011-04-03T19:22:13Z")

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> [@Justin\_Bailey](#):
>
> For real? The Thor Comic-Con footage was a disaster and the first trailer wasn’t much better (though, I’ll grant, it was better). And do you remember the first costume reveal. It was mocked soundly.
> 
> If Thor didn’t star… well, Thor… this whole conversation would be moot as few other superheroes could survive the ineptitude of Thor’s marketing.

Both batsuits from the Nolan films have received equal mocking, but there was no impact in ticket sales. I’m not a fan of rubberized super suits either, but the helmet looks cool enough, and the hammer is fantastic. I’m just happy the helmet and cape exist in the first place.

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**Author:** ![Justin\_Bailey](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/justin_bailey/32/8792_2.png) [@Justin\_Bailey](https://boards.straightdope.com/u/Justin_Bailey)\
**Post date:** [April 3, 2011, 7:27pm UTC](https://boards.straightdope.com/t/which-superhero-flick-will-bomb-the-worst-this-year/576931/70 "2011-04-03T19:27:43Z")

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> [@drastic\_quench](#):
>
> Both batsuits from the Nolan films have received equal mocking, but there was no impact in ticket sales. I’m not a fan of rubberized super suits either, but the helmet looks cool enough, and the hammer is fantastic. I’m just happy the helmet and cape exist in the first place.

Did you mean the Schumacher films? Because I don’t think I’ve ever heard anyone bitch about the Batman suits in the Nolan films like I heard about Thor’s mesh mess.

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**Author:** ![Chronos](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/chronos/32/134_2.png) [@Chronos](https://boards.straightdope.com/u/Chronos)\
**Post date:** [April 3, 2011, 7:29pm UTC](https://boards.straightdope.com/t/which-superhero-flick-will-bomb-the-worst-this-year/576931/71 "2011-04-03T19:29:56Z")

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Quoth **enalzi** :

> [@](#):
>
> Now, Thor on it’s own returns 74 millions results, but the name Thor is used for a lot of different things. I doubt people are going to the movie thinking it’s about the motocross clothing company.  
> So I added a modifier to the names.

I’m not sure that’s really fair… I mean, there’s a reason that motocross clothing company chose that name, isn’t there? The fact that there are a lot of things named after Thor is evidence that he _is_ relatively well-known.

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**Author:** ![MovieMogul](https://avatars.discourse-cdn.com/v4/letter/m/f08c70/32.png) [@MovieMogul](https://boards.straightdope.com/u/MovieMogul)\
**Post date:** [April 3, 2011, 8:31pm UTC](https://boards.straightdope.com/t/which-superhero-flick-will-bomb-the-worst-this-year/576931/72 "2011-04-03T20:31:32Z")

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> [@BlackKnight](#):
>
> I’ll take that bet! Say, $20? (Roughly enough for a ticket + popcorn + soda, at least around here.) This is assuming we restrict it to the three films listed in the poll. (I think the X-men movie will do worse than Green Lantern.)
> 
> Main question - how do we define “worst”? Worldwide boxoffice sales?

Done. Let’s agree on the terms.

1. Bet is for $20. You say Green Lantern will do the worst of the three films. I say it won’t.
2. “Worst” shall be defined as domestic box office receipts. Budget, “break even” metrics, etc. won’t play a part since those figures are far too easily fudged. Is this acceptable to you?
3. Bet will be honored by September 2011 or at such a time where the result is obvious, whichever comes first.

How’s that sound? And are there any other takers?

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<div class="post-metadata">

**Author:** ![MovieMogul](https://avatars.discourse-cdn.com/v4/letter/m/f08c70/32.png) [@MovieMogul](https://boards.straightdope.com/u/MovieMogul)\
**Post date:** [April 3, 2011, 8:38pm UTC](https://boards.straightdope.com/t/which-superhero-flick-will-bomb-the-worst-this-year/576931/73 "2011-04-03T20:38:34Z")

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> [@Justin\_Bailey](#):
>
> Yes. Captain America may not have had a big budget movie yet, but the character is recognizable in a way that Wolverine isn’t. I’d argue that his costume and his name (not necessarily his origin story) are right up there with Batman and Superman.

And this is based on what exactly? Your say so? You’ll have to do better than that

> [@](#):
>
> Green Lantern wouldn’t even be in the discussion for me. Yes, he was in Superfriends and JLA/JLU, but he was second banana in both to Batman, Superman and Wonder Woman. Thus making him very clearly second-tier.

There’s no arguing he’s “second-tier”. But the fact remains that in the domain outside of comic books (in his case, television), he has had significantly more facetime than either Thor or Cap. People may recognize the name, but that kind of name-recognition (“I’ve heard the name but don’t know anything about him”) doesn’t bring people to the theater. Green Lantern has had exponentially more exposure in the non-comic-book world. Superfriends even called him one of the 3 most powerful DC heroes–even more powerful than Batman or Aquaman. “Second tier” he may be, but he’s still far better known that Thor or Cap among laymen.

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**Author:** ![enomaj](https://avatars.discourse-cdn.com/v4/letter/e/59ef9b/32.png) [@enomaj](https://boards.straightdope.com/u/enomaj)\
**Post date:** [April 3, 2011, 8:53pm UTC](https://boards.straightdope.com/t/which-superhero-flick-will-bomb-the-worst-this-year/576931/74 "2011-04-03T20:53:22Z")

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> [@AlsoNamedBort](#):
>
> I decided to settle this the most scientific way possible, with Google!
> 
> Now, Thor on it’s own returns 74 millions results, but the name Thor is used for a lot of different things. I doubt people are going to the movie thinking it’s about the motocross clothing company.  
> So I added a modifier to the names.

Thor +comic 12,600,000  
Captain America +comic 8.900,000  
Green Lantern +comic 7,390,000

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<div class="post-metadata">

**Author:** ![Find\_Friends](https://avatars.discourse-cdn.com/v4/letter/f/c37758/32.png) [@Find\_Friends](https://boards.straightdope.com/u/Find_Friends)\
**Post date:** [April 3, 2011, 8:59pm UTC](https://boards.straightdope.com/t/which-superhero-flick-will-bomb-the-worst-this-year/576931/75 "2011-04-03T20:59:54Z")

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> [@Evil\_Captor](#):
>
> …This may have given him some name recognition that the other two lack. There are OTHER media than comic books. Books, classrooms, etc. Look into it!

Books… and classrooms… etc.? Do they have a facebook page? Or maybe three?

😕

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**Author:** ![drastic\_quench](https://avatars.discourse-cdn.com/v4/letter/d/e36b37/32.png) [@drastic\_quench](https://boards.straightdope.com/u/drastic_quench)\
**Post date:** [April 3, 2011, 9:08pm UTC](https://boards.straightdope.com/t/which-superhero-flick-will-bomb-the-worst-this-year/576931/76 "2011-04-03T21:08:18Z")

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> [@Justin\_Bailey](#):
>
> Did you mean the Schumacher films? Because I don’t think I’ve ever heard anyone bitch about the Batman suits in the Nolan films like I heard about Thor’s mesh mess.

Yeah, I totally meant Schumacher, but coincidentally misspelled it as “Nolan”. Ahem.

Ever visit superherohype or newsarama? Those core fans will bitch about every aspect of a film out of one side of their mouth and praise it from the other. Thor and Batman (Nolan) are equals in that regard.

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**Author:** ![AlsoNamedBort](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/alsonamedbort/32/3213_2.png) [@AlsoNamedBort](https://boards.straightdope.com/u/AlsoNamedBort)\
**Post date:** [April 3, 2011, 9:40pm UTC](https://boards.straightdope.com/t/which-superhero-flick-will-bomb-the-worst-this-year/576931/77 "2011-04-03T21:40:15Z")

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> [@Chronos](#):
>
> Quoth **enalzi** :I’m not sure that’s really fair… I mean, there’s a reason that motocross clothing company chose that name, isn’t there? The fact that there are a lot of things named after Thor is evidence that he _is_ relatively well-known.

Well, I added the modifier because I was looking at how many people talking about him as a superhero/norse god, not talking about Cold Laser Therapy. Interestingly, in the first 30 results, 10 are about different things named Thor.

> [@enomaj](#):
>
> Thor +comic 12,600,000  
> Captain America +comic 8.900,000  
> Green Lantern +comic 7,390,000

Yeah, that’s probably a better way to do it. Oddly enough, when I search “Captain America” +comic, I get 20 millions results. (But adding quotes to Green Lantern doesn’t change much). Of course I don’t claim to know anything about how Google works.

But really, this whole “recognition” argument is a bit of a moot point. How many people knew what “Avatar” was? (and the .5% of people who thought they were going to see an Airbender movie don’t count.) You look at the number of results for “Iron Man” comic before 2008 (cool feature, Google. Did not know that existed) and it’s about 2 million.

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<div class="post-metadata">

**Author:** ![AlsoNamedBort](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/alsonamedbort/32/3213_2.png) [@AlsoNamedBort](https://boards.straightdope.com/u/AlsoNamedBort)\
**Post date:** [April 3, 2011, 9:41pm UTC](https://boards.straightdope.com/t/which-superhero-flick-will-bomb-the-worst-this-year/576931/78 "2011-04-03T21:41:25Z")

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> [@drastic\_quench](#):
>
> Yeah, I totally meant Schumacher, but coincidentally misspelled it as “Nolan”. Ahem.
> 
> Ever visit superherohype or newsarama? Those core fans will bitch about every aspect of a film out of one side of their mouth and praise it from the other. Thor and Batman (Nolan) are equals in that regard.

Honestly, I’m not sure I’ve ever heard complete praise for any comic book costume since the 90’s.

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<div class="post-metadata">

**Author:** ![BlackKnight](https://avatars.discourse-cdn.com/v4/letter/b/eb8c5e/32.png) [@BlackKnight](https://boards.straightdope.com/u/BlackKnight)\
**Post date:** [April 3, 2011, 10:03pm UTC](https://boards.straightdope.com/t/which-superhero-flick-will-bomb-the-worst-this-year/576931/79 "2011-04-03T22:03:39Z")

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> [@ArchiveGuy](#):
>
> How’s that sound?

Sounds good. Bet accepted. 🙂

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<div class="post-metadata">

**Author:** ![RickJay](https://avatars.discourse-cdn.com/v4/letter/r/bb73d2/32.png) [@RickJay](https://boards.straightdope.com/u/RickJay)\
**Post date:** [April 3, 2011, 10:06pm UTC](https://boards.straightdope.com/t/which-superhero-flick-will-bomb-the-worst-this-year/576931/80 "2011-04-03T22:06:58Z")

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> [@Evil\_Captor](#):
>
> Most people will probably know Thor as a Norse god with a hammer. You know what they will know about Captain America and Green Lantern? Nada. Zip.

How will that help sell tickets to Thor?

The thing is, by all appearances “Thor” looks like a horrible movie. The trailer is an absolute mess - it’s not even appealing in the way trailers can be when the movie sucks but they do a good job pasting together parts of a sucky movie into a trailer that appears to be from a better movie.

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