# Why is Marvel being so coy about Avengers IV? **URL:** \ **Category:** Cafe Society\ **Created:** [March 13, 2018, 1:28pm UTC](https://boards.straightdope.com/t/why-is-marvel-being-so-coy-about-avengers-iv/810485 "2018-03-13T13:28:34Z")\ **Posts on this page:** 20\ **Page:** 1
**Author:** ![Jonathan\_Chance](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/jonathan_chance/32/701_2.png) [@Jonathan\_Chance](https://boards.straightdope.com/u/Jonathan_Chance)\ **Post date:** [March 13, 2018, 1:28pm UTC](https://boards.straightdope.com/t/why-is-marvel-being-so-coy-about-avengers-iv/810485/1 "2018-03-13T13:28:34Z")
OK, the obvious reason is spoilers. But what’s driving it? Filming is completed - so I hear - and they have to have been working on the marketing for a while now. We’re six weeks or so from the release for Avengers: Infinity War. So what’s the name? Any guesses? I’m thinking even the name is an enormous spoiler. “A New Captain America” “Avengers: Rebooting it All” “Avengers: Cash Grab” “Avengers: Unlike DC, we’re in color!” So what is it going to be? ---
**Author:** ![Jasmine](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/jasmine/32/2964_2.png) [@Jasmine](https://boards.straightdope.com/u/Jasmine)\ **Post date:** [March 13, 2018, 1:35pm UTC](https://boards.straightdope.com/t/why-is-marvel-being-so-coy-about-avengers-iv/810485/2 "2018-03-13T13:35:25Z")
Maybe they simply haven’t decided as of yet. ---
**Author:** ![RikWriter](https://avatars.discourse-cdn.com/v4/letter/r/49beb7/32.png) [@RikWriter](https://boards.straightdope.com/u/RikWriter)\ **Post date:** [March 13, 2018, 1:44pm UTC](https://boards.straightdope.com/t/why-is-marvel-being-so-coy-about-avengers-iv/810485/3 "2018-03-13T13:44:49Z")
It’s probably titled after a major Avengers comic book storyline that would spoil the ending of Infinity War. Like if it’s Infinity Gauntlet, that spoils that it’s a continuation of 3, or if it’s Secret Invasion, it spoils that they reveal that some characters are Skrull spies at the end of 3, or if it’s Secret War, they spoil that they’re transported to Battle World at the end of 3, or…well, you get the idea. ---
**Author:** ![iiandyiiii](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/iiandyiiii/32/7924_2.png) [@iiandyiiii](https://boards.straightdope.com/u/iiandyiiii)\ **Post date:** [March 13, 2018, 1:52pm UTC](https://boards.straightdope.com/t/why-is-marvel-being-so-coy-about-avengers-iv/810485/4 "2018-03-13T13:52:46Z")
I suspect that you’re right that the title would be a spoiler. I expect that Infinity War will have a downer ending, with essentially the Avengers _losing the battle_\*, possibly with fatal casualties. So the next movie might be “Avengers Shattered” or something like that. ---
**Author:** ![Jonathan\_Chance](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/jonathan_chance/32/701_2.png) [@Jonathan\_Chance](https://boards.straightdope.com/u/Jonathan_Chance)\ **Post date:** [March 13, 2018, 2:26pm UTC](https://boards.straightdope.com/t/why-is-marvel-being-so-coy-about-avengers-iv/810485/5 "2018-03-13T14:26:51Z")
Now Kevin Feige - God of all things MCU - has previously claimed that the title is not a spoiler. I have my doubts. I’d bet we find it out on the day of the premiere. It’ll be right before the closing credits. ---
**Author:** ![digs](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/digs/32/14889_2.png) [@digs](https://boards.straightdope.com/u/digs)\ **Post date:** [March 13, 2018, 4:33pm UTC](https://boards.straightdope.com/t/why-is-marvel-being-so-coy-about-avengers-iv/810485/6 "2018-03-13T16:33:36Z")
\*\* Avengers IV Spider-Clone Wars\*\* (yeah, I’d keep that under wraps, too) ---
**Author:** ![Bryan\_Ekers](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/bryan_ekers/32/183_2.png) [@Bryan\_Ekers](https://boards.straightdope.com/u/Bryan_Ekers)\ **Post date:** [March 13, 2018, 5:26pm UTC](https://boards.straightdope.com/t/why-is-marvel-being-so-coy-about-avengers-iv/810485/7 "2018-03-13T17:26:26Z")
_Avengers IV: One More Day_ ETA: Thought of a better one: _Avengers IV: The Amazing Story of Captain America-Red and Captain America-Blue!_ ---
**Author:** ![Stranger\_On\_A\_Train](https://avatars.discourse-cdn.com/v4/letter/s/13edae/32.png) [@Stranger\_On\_A\_Train](https://boards.straightdope.com/u/Stranger_On_A_Train)\ **Post date:** [March 13, 2018, 5:34pm UTC](https://boards.straightdope.com/t/why-is-marvel-being-so-coy-about-avengers-iv/810485/8 "2018-03-13T17:34:51Z")
It is difficult to see how it wouldn’t be a spoiler for the preceding film. _Infinity War_ can go one of two ways: either Thanos turns out to be as much of a badass as has been alluded to in previous films (despite the fact that all he has really done to date is sit on his flying throne grinning and put on a glove) and will put the Avengers on their collective ass, forcing them to regroup and pick a better strategy than [yell “Is that the best you can do?” and beat up minions until the blue sky beam appears](https://youtu.be/pKen2B2cOkU); or there will turn out to be a Bigger Bad than Thanos which will be their true antagonist for _Avengers 4_. Either way, a descriptive title will give some clue, and not offering even that much creates a worldwind of speculation that no amount of paid publicity could generate. Just wait for _Avengers 5: At The Mountains of Money_; it’s a combination of _The Wolf of Wall Street_ tale of greed and excess combined with a Lovecraftian horror theme, but still within the MCU, which means you’ll have a heavily armed psychotic raccoon bantering with a Norse god and a giant green rage monster while Chris Pratt and Paul Ridd make wisecracks and dance in the background. You will pay to see it at least three times in the theatre, and it will break the film review aggregator rankings. Stranger ---
**Author:** ![Miller](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/miller/32/481_2.png) [@Miller](https://boards.straightdope.com/u/Miller)\ **Post date:** [March 13, 2018, 6:12pm UTC](https://boards.straightdope.com/t/why-is-marvel-being-so-coy-about-avengers-iv/810485/9 "2018-03-13T18:12:44Z")
> [@iiandyiiii](#): > > I suspect that you’re right that the title would be a spoiler. I expect that Infinity War will have a downer ending, with essentially the Avengers _losing the battle_\*, possibly with fatal casualties. So the next movie might be “Avengers Shattered” or something like that. [“Avengers: Disassembled” would be traditional.](https://78.media.tumblr.com/3c0aa72d5f890e2d16fc718a634a3f2d/tumblr_inline_mgmhrhNXob1roklwu.jpg) > [@Stranger\_On\_A\_Train](#): > > (despite the fact that all he has really done to date is sit on his flying throne grinning and put on a glove) “You know Thanos? Part goth, because he’s obsessed with Death, part hipster, because he makes his own gloves?” - Squirrel Girl ---
**Author:** ![Prof.Pepperwinkle](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/prof.pepperwinkle/32/13627_2.png) [@Prof.Pepperwinkle](https://boards.straightdope.com/u/Prof.Pepperwinkle)\ **Post date:** [March 13, 2018, 8:25pm UTC](https://boards.straightdope.com/t/why-is-marvel-being-so-coy-about-avengers-iv/810485/10 "2018-03-13T20:25:22Z")
Because they know that this way, when they actually release the title, it will be a big event and guarantee mucho free advertising for the movie. _Avengers: Too Much Popcorn_ ---
**Author:** ![digs](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/digs/32/14889_2.png) [@digs](https://boards.straightdope.com/u/digs)\ **Post date:** [March 13, 2018, 8:41pm UTC](https://boards.straightdope.com/t/why-is-marvel-being-so-coy-about-avengers-iv/810485/11 "2018-03-13T20:41:53Z")
> [@Miller](#): > > [“Avengers: Disassembled” would be traditional.](https://78.media.tumblr.com/3c0aa72d5f890e2d16fc718a634a3f2d/tumblr_inline_mgmhrhNXob1roklwu.jpg) Well, then they need to recruit [this guy](http://gone-and-forgotten.blogspot.com/2015/09/in-defense-of-arm-fall-off-boy.html). > [@](#): > > “You know Thanos? Part goth, because he’s obsessed with Death, part hipster, because he makes his own gloves?” - Squirrel Girl A V E N G E R S • I V **IT’S SQUIRREL GIRL**! (I’m already standing in line for that one…) ---
**Author:** ![AlsoNamedBort](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/alsonamedbort/32/3213_2.png) [@AlsoNamedBort](https://boards.straightdope.com/u/AlsoNamedBort)\ **Post date:** [March 13, 2018, 9:12pm UTC](https://boards.straightdope.com/t/why-is-marvel-being-so-coy-about-avengers-iv/810485/12 "2018-03-13T21:12:21Z")
> [@Prof.Pepperwinkle](#): > > Because they know that this way, when they actually release the title, it will be a big event and guarantee mucho free advertising for the movie. > > _Avengers: Too Much Popcorn_ I’m predicting it will be revealed in the Infinity War credits. ---
**Author:** ![Asuka](https://avatars.discourse-cdn.com/v4/letter/a/dec6dc/32.png) [@Asuka](https://boards.straightdope.com/u/Asuka)\ **Post date:** [March 13, 2018, 9:26pm UTC](https://boards.straightdope.com/t/why-is-marvel-being-so-coy-about-avengers-iv/810485/13 "2018-03-13T21:26:59Z")
Avengers 4: We Just Bought Warner Brothers to put DC in the Next Movie! (Which is all everyone will talk about unlike the continuing consolidation of mass media under a single roof) ---
**Author:** ![k9bfriender](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/k9bfriender/32/3283_2.png) [@k9bfriender](https://boards.straightdope.com/u/k9bfriender)\ **Post date:** [March 13, 2018, 9:34pm UTC](https://boards.straightdope.com/t/why-is-marvel-being-so-coy-about-avengers-iv/810485/14 "2018-03-13T21:34:34Z")
> [@Asuka](#): > > Avengers 4: We Just Bought Warner Brothers to put DC in the Next Movie! (Which is all everyone will talk about unlike the continuing consolidation of mass media under a single roof) Just let me get off this ride before we do that my little pony crossover. ---
**Author:** ![Jonathan\_Chance](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/jonathan_chance/32/701_2.png) [@Jonathan\_Chance](https://boards.straightdope.com/u/Jonathan_Chance)\ **Post date:** [March 14, 2018, 10:43am UTC](https://boards.straightdope.com/t/why-is-marvel-being-so-coy-about-avengers-iv/810485/15 "2018-03-14T10:43:50Z")
[This can only lead to madness.](https://www.wired.com/2011/09/my-little-pony-pop-icons/) ---
**Author:** ![Robot\_Arm](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/robot_arm/32/18280_2.png) [@Robot\_Arm](https://boards.straightdope.com/u/Robot_Arm)\ **Post date:** [March 14, 2018, 11:19am UTC](https://boards.straightdope.com/t/why-is-marvel-being-so-coy-about-avengers-iv/810485/16 "2018-03-14T11:19:45Z")
I wouldn’t mind a big-screen treatment of _A Touch of Brimstone_. ---
**Author:** ![Icarus](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/icarus/32/72_2.png) [@Icarus](https://boards.straightdope.com/u/Icarus)\ **Post date:** [March 14, 2018, 6:46pm UTC](https://boards.straightdope.com/t/why-is-marvel-being-so-coy-about-avengers-iv/810485/17 "2018-03-14T18:46:05Z")
_Avengers : With even more Avengers! (It’s all crowd scenes from here on out)_ ---
**Author:** ![Chronos](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/chronos/32/134_2.png) [@Chronos](https://boards.straightdope.com/u/Chronos)\ **Post date:** [March 14, 2018, 6:58pm UTC](https://boards.straightdope.com/t/why-is-marvel-being-so-coy-about-avengers-iv/810485/18 "2018-03-14T18:58:24Z")
I can’t find it now, but I once saw a one-page of “What if everyone who had ever been an Avenger was still an Avenger?”. It was a rather crowded splash panel, for sure. ---
**Author:** ![ekedolphin](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/ekedolphin/32/10003_2.png) [@ekedolphin](https://boards.straightdope.com/u/ekedolphin)\ **Post date:** [March 14, 2018, 8:43pm UTC](https://boards.straightdope.com/t/why-is-marvel-being-so-coy-about-avengers-iv/810485/19 "2018-03-14T20:43:55Z")
Avengers IV: “The Punisher KILLS the Marvel Universe”. ---
**Author:** ![simster](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/simster/32/1047_2.png) [@simster](https://boards.straightdope.com/u/simster)\ **Post date:** [March 14, 2018, 9:04pm UTC](https://boards.straightdope.com/t/why-is-marvel-being-so-coy-about-avengers-iv/810485/20 "2018-03-14T21:04:42Z")
Avengers IV: Revengers [Next page](https://boards.straightdope.com/t/why-is-marvel-being-so-coy-about-avengers-iv/810485.md?page=2)