# Why is the Big 12 Conference falling apart?

**URL:** <https://boards.straightdope.com/t/why-is-the-big-12-conference-falling-apart/542909>\
**Category:** The Game Room\
**Created:** [June 12, 2010, 10:44am UTC](https://boards.straightdope.com/t/why-is-the-big-12-conference-falling-apart/542909 "2010-06-12T10:44:39Z")\
**Posts on this page:** 9\
**Page:** 3

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**Author:** ![Frank](https://avatars.discourse-cdn.com/v4/letter/f/3d9bf3/32.png) [@Frank](https://boards.straightdope.com/u/Frank)\
**Post date:** [June 15, 2010, 3:23am UTC](https://boards.straightdope.com/t/why-is-the-big-12-conference-falling-apart/542909/41 "2010-06-15T03:23:06Z")

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> [@Jas09](#):
>
> I’m not sure how a 10-team conference will be competitive in the era of larger conferences, but you could also say that there are now fewer people to share the pie (Nebraska and Colorado weren’t really bringing in viewers I don’t think).
> 
> Hey, at least they can call themselves the New Big Ten. 🙂

They need twelve teams to be able to have a championship game. How about Colorado State and Wyoming?

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**Author:** ![aktep](https://avatars.discourse-cdn.com/v4/letter/a/f0a364/32.png) [@aktep](https://boards.straightdope.com/u/aktep)\
**Post date:** [June 15, 2010, 4:06am UTC](https://boards.straightdope.com/t/why-is-the-big-12-conference-falling-apart/542909/42 "2010-06-15T04:06:44Z")

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> [@Frank](#):
>
> They need twelve teams to be able to have a championship game. How about Colorado State and Wyoming?

Bob Stoops and Mack Brown would prefer the conference championship is decided on the grass in the Cotton Bowl in October, and not in some game against a north-division also-ran in December. Don’t look for any teams to be joining the Big 12[sub]8[/sub] anytime soon.

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**Author:** ![Darth\_Sensitive](https://avatars.discourse-cdn.com/v4/letter/d/58956e/32.png) [@Darth\_Sensitive](https://boards.straightdope.com/u/Darth_Sensitive)\
**Post date:** [June 15, 2010, 3:04pm UTC](https://boards.straightdope.com/t/why-is-the-big-12-conference-falling-apart/542909/43 "2010-06-15T15:04:53Z")

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Ahem.

Fuck Texas.

That is all. /OSU fan

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**Author:** ![Omniscient](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/omniscient/32/3290_2.png) [@Omniscient](https://boards.straightdope.com/u/Omniscient)\
**Post date:** [June 15, 2010, 10:19pm UTC](https://boards.straightdope.com/t/why-is-the-big-12-conference-falling-apart/542909/44 "2010-06-15T22:19:47Z")

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> [@pancakes3](#):
>
> football money - the midwest can’t compete with the higher populations on the coasts no matter how good texas, oklahoma, texas tech, and nebraska are. regional conflicts will always favor local teams despite a better team playing in the heartland.
> 
> i’d like to see how the minor sports adjust to this.

You have an incredibly bizarre concept of what the Midwest is. Also your larger point is complete and utter crap.

Let’s take a look at the TV contracts for a minute. From [here](http://sports.espn.go.com/ncaa/news/story?id=5286672).

```auto

BCS conference	Amount of contract
Big Ten $242 million
SEC $205 million
Big 12 $78 million
ACC $67 million
Pacific-10	$58 million
Big East	$33 million

```

Wouldn’t you call those bottom three “the coasts”? Big Ten country by all accounts is “the Heartland” and almost exactly exactly overlays the Midwest by most popular notions. Regional rivalries are core to the success of the Big Ten, SEC and Big 12 South and is something that the schools on the coasts really lack.

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**Author:** ![zamboniracer](https://avatars.discourse-cdn.com/v4/letter/z/e9a140/32.png) [@zamboniracer](https://boards.straightdope.com/u/zamboniracer)\
**Post date:** [June 15, 2010, 10:42pm UTC](https://boards.straightdope.com/t/why-is-the-big-12-conference-falling-apart/542909/45 "2010-06-15T22:42:36Z")

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> [@Darth\_Sensitive](#):
>
> Ahem.
> 
> Fuck Texas.
> 
> That is all. /OSU fan

Wow. Who knew that there was such animosity toward Texas from Oregon State. 😉

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**Author:** ![Spoke](https://avatars.discourse-cdn.com/v4/letter/s/a88e57/32.png) [@Spoke](https://boards.straightdope.com/u/Spoke)\
**Post date:** [June 16, 2010, 3:49pm UTC](https://boards.straightdope.com/t/why-is-the-big-12-conference-falling-apart/542909/46 "2010-06-16T15:49:55Z")

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Oklahoma State booster T. Boone Pickens has some interesting things to say [here](http://www.sportingnews.com/blog/the_sporting_blog/entry/view/68949/thankfully,_someone_put_t._boone_pickens_on_camera_to_talk_about_big_12_school_movement), including telling Missouri to shut up about shopping for another conference, and a bit of derision for TCU as a potential new member.

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**Author:** ![ElvisL1ves](https://avatars.discourse-cdn.com/v4/letter/e/5daacb/32.png) [@ElvisL1ves](https://boards.straightdope.com/u/ElvisL1ves)\
**Post date:** [June 16, 2010, 3:55pm UTC](https://boards.straightdope.com/t/why-is-the-big-12-conference-falling-apart/542909/47 "2010-06-16T15:55:50Z")

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> [@zamboniracer](#):
>
> Wow. Who knew that there was such animosity toward Texas from Oregon State. 😉

It’s pronounced “O-HI-o”.

You’re welcome.

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**Author:** ![AncientHumanoid](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/ancienthumanoid/32/278_2.png) [@AncientHumanoid](https://boards.straightdope.com/u/AncientHumanoid)\
**Post date:** [June 16, 2010, 9:42pm UTC](https://boards.straightdope.com/t/why-is-the-big-12-conference-falling-apart/542909/48 "2010-06-16T21:42:49Z")

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Oklahomiedontplaythatway State U also call themselves OSU, just not THE OSU.

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**Author:** ![Darth\_Sensitive](https://avatars.discourse-cdn.com/v4/letter/d/58956e/32.png) [@Darth\_Sensitive](https://boards.straightdope.com/u/Darth_Sensitive)\
**Post date:** [June 17, 2010, 4:05am UTC](https://boards.straightdope.com/t/why-is-the-big-12-conference-falling-apart/542909/49 "2010-06-17T04:05:32Z")

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> [@spoke-](#):
>
> Oklahoma State booster T. Boone Pickens has some interesting things to say [here](http://www.sportingnews.com/blog/the_sporting_blog/entry/view/68949/thankfully,_someone_put_t._boone_pickens_on_camera_to_talk_about_big_12_school_movement), including telling Missouri to shut up about shopping for another conference, and a bit of derision for TCU as a potential new member.

Good points too.

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