# Will NBC fold and fire Fallon and Meyers and, if so, when?

**URL:** <https://boards.straightdope.com/t/will-nbc-fold-and-fire-fallon-and-meyers-and-if-so-when/1023162>\
**Category:** Great Debates\
**Tags:** trump\
**Created:** [September 18, 2025, 6:46pm UTC](https://boards.straightdope.com/t/will-nbc-fold-and-fire-fallon-and-meyers-and-if-so-when/1023162 "2025-09-18T18:46:47Z")\
**Posts on this page:** 20\
**Page:** 4

<div class="post-metadata">

**Author:** ![kenobi\_65](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/kenobi_65/32/13178_2.png) [@kenobi\_65](https://boards.straightdope.com/u/kenobi_65)\
**Post date:** [September 19, 2025, 3:39am UTC](https://boards.straightdope.com/t/will-nbc-fold-and-fire-fallon-and-meyers-and-if-so-when/1023162/61 "2025-09-19T03:39:11Z")

</div>

> [@Fear\_Itself](#):
>
> That’s why advertisers keeping buying time, no? I presume they can do math, and and as sales go down from latenight ads, they pay less for those ads. The cost per sale stays relatively the same, no?

Exactly so. But the cost to _produce_ those shows keep going up: Kimmel _et al_ get raises with every new contract extension that they sign, the salaries of the production staffs keep going up, etc.

Even if the “cost per impression” for an ad also increases over time with inflation, the declines in net viewership that those shows are seeing, and the particularly steep declines in viewership among younger viewers (for which the networks can charge higher rates for ads, as most advertisers want younger audiences) are undoubtedly not being offset by inflation on ad rates, meaning that a show which was actually profitable for the network five or ten years ago isn’t any more.

---

<div class="post-metadata">

**Author:** ![Czarcasm](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/czarcasm/32/4050_2.png) [@Czarcasm](https://boards.straightdope.com/u/Czarcasm)\
**Post date:** [September 19, 2025, 3:39am UTC](https://boards.straightdope.com/t/will-nbc-fold-and-fire-fallon-and-meyers-and-if-so-when/1023162/62 "2025-09-19T03:39:50Z")

</div>

He will last until a deal needs the approval (direct or indirect) of Trump, then they will fold lawn chair on the beach

---

<div class="post-metadata">

**Author:** ![Cheesesteak](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/cheesesteak/32/3694_2.png) [@Cheesesteak](https://boards.straightdope.com/u/Cheesesteak)\
**Post date:** [September 19, 2025, 3:45am UTC](https://boards.straightdope.com/t/will-nbc-fold-and-fire-fallon-and-meyers-and-if-so-when/1023162/63 "2025-09-19T03:45:23Z")

</div>

> [@kenobi\_65](#):
>
> (You do know that I work in advertising, yes?)

This doesn’t have anything to do with advertising.

It is entirely about the FCC, Trump, and the US Government writ large telling broadcasters that the Feds will come down on them like a ton of bricks if their shows keep saying mean things about Republicans and Trump. That’s why these firings are coming right after a mean statement or right before a big government approval of something for the parent company.

---

<div class="post-metadata">

**Author:** ![kenobi\_65](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/kenobi_65/32/13178_2.png) [@kenobi\_65](https://boards.straightdope.com/u/kenobi_65)\
**Post date:** [September 19, 2025, 3:46am UTC](https://boards.straightdope.com/t/will-nbc-fold-and-fire-fallon-and-meyers-and-if-so-when/1023162/64 "2025-09-19T03:46:01Z")

</div>

> [@Cheesesteak](#):
>
> This doesn’t have anything to do with advertising.

It does when I’m having a conversation with @Fear_Itself about the impact that advertisers do (or don’t) have on these shows. In short, the shows aren’t nearly as attractive to advertisers as they used to be, and advertisers aren’t going to care very much if ABC replaces Kimmel with re-runs of _Celebrity Jeopardy!_, or whatever.

---

<div class="post-metadata">

**Author:** ![Fear\_Itself](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/fear_itself/32/19637_2.png) [@Fear\_Itself](https://boards.straightdope.com/u/Fear_Itself)\
**Post date:** [September 19, 2025, 3:50am UTC](https://boards.straightdope.com/t/will-nbc-fold-and-fire-fallon-and-meyers-and-if-so-when/1023162/65 "2025-09-19T03:50:12Z")

</div>

Let’s say Kimmel/Colbert/Fallon all go away. That’s 5 million pairs of eyeballs. Markets being fractured as they are these days, where are advertisers going to make that up? Even at decreased value, that’s still a lot in one place. Now it’s dispersed, who knows how long it will take to recoup it? That’s why I said advertisers should be worried.

---

<div class="post-metadata">

**Author:** ![kenobi\_65](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/kenobi_65/32/13178_2.png) [@kenobi\_65](https://boards.straightdope.com/u/kenobi_65)\
**Post date:** [September 19, 2025, 3:52am UTC](https://boards.straightdope.com/t/will-nbc-fold-and-fire-fallon-and-meyers-and-if-so-when/1023162/66 "2025-09-19T03:52:58Z")

</div>

> [@Fear\_Itself](#):
>
> That’s 5 million pairs of eyeballs. Markets being fractured as they are these days, where are advertisers going to make that up? Even at decreased value, that’s still a lot in one place. Now it’s dispersed, who knows how long it will take to recoup it?

They’ll watch _something_ else, be it a network show, or something streaming. Some of them will stay on whatever crap the networks put on in the place of those talk shows; others will watch some cable channel, a streaming show, whatever. It’ll all come out in the wash.

(Also, just FWIW, 5 million viewers is just 2% of U.S. adults.)

---

<div class="post-metadata">

**Author:** ![Fear\_Itself](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/fear_itself/32/19637_2.png) [@Fear\_Itself](https://boards.straightdope.com/u/Fear_Itself)\
**Post date:** [September 19, 2025, 3:54am UTC](https://boards.straightdope.com/t/will-nbc-fold-and-fire-fallon-and-meyers-and-if-so-when/1023162/67 "2025-09-19T03:54:24Z")

</div>

What is the next largest potential market?

---

<div class="post-metadata">

**Author:** ![kenobi\_65](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/kenobi_65/32/13178_2.png) [@kenobi\_65](https://boards.straightdope.com/u/kenobi_65)\
**Post date:** [September 19, 2025, 3:56am UTC](https://boards.straightdope.com/t/will-nbc-fold-and-fire-fallon-and-meyers-and-if-so-when/1023162/68 "2025-09-19T03:56:28Z")

</div>

> [@Fear\_Itself](#):
>
> What is the next largest potential market

As far as shows? Probably nothing specific in late night; advertisers might shift dollars to prime time, or see what else on late night picks up the audience that the networks lose when the talk shows go away.

As I noted, all three of those shows way underperform in younger viewers; many advertisers might put money into shows and networks where they can get that audience more easily.

Edit: as per the link I shared in post 50, the three shows – combined – have an average audience of viewers ages 18-49 (the most valuable audience to many advertisers) of only _596,000_; that’s only about _0.5%_ of that age group.

---

<div class="post-metadata">

**Author:** ![Fear\_Itself](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/fear_itself/32/19637_2.png) [@Fear\_Itself](https://boards.straightdope.com/u/Fear_Itself)\
**Post date:** [September 19, 2025, 4:03am UTC](https://boards.straightdope.com/t/will-nbc-fold-and-fire-fallon-and-meyers-and-if-so-when/1023162/69 "2025-09-19T04:03:23Z")

</div>

Where the rates are already much higher. More ad dollars chasing the same prime time shows drives rates even higher. Still sounds suboptimal for advertisers.

---

<div class="post-metadata">

**Author:** ![kenobi\_65](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/kenobi_65/32/13178_2.png) [@kenobi\_65](https://boards.straightdope.com/u/kenobi_65)\
**Post date:** [September 19, 2025, 4:05am UTC](https://boards.straightdope.com/t/will-nbc-fold-and-fire-fallon-and-meyers-and-if-so-when/1023162/70 "2025-09-19T04:05:26Z")

</div>

> [@Fear\_Itself](#):
>
> Still sounds suboptimal for advertisers.

Meh, maybe. These are small audiences to start with, even though I know you feel that 5 million is a lot of people – and it is, until you start talking about a national population, at which point, it’s a very small proportion.

And, frankly, _ **all** _ linear TV is struggling with viewership losses, as more people, especially younger viewers, cut the cord, and only watch streaming TV. A lot of advertising dollars are already moving out of broadcast and cable, and into digital.

---

<div class="post-metadata">

**Author:** ![penultima\_thule](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/penultima_thule/32/3833_2.png) [@penultima\_thule](https://boards.straightdope.com/u/penultima_thule)\
**Post date:** [September 19, 2025, 7:16am UTC](https://boards.straightdope.com/t/will-nbc-fold-and-fire-fallon-and-meyers-and-if-so-when/1023162/71 "2025-09-19T07:16:57Z")

</div>

If the administration will threaten the licences/corporate affairs of media companies that have programming which is less than full throated support of the administration … what are the prospects for networks that host opposition advertising in an election campaign?

---

<div class="post-metadata">

**Author:** ![BigT](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/bigt/32/12044_2.png) [@BigT](https://boards.straightdope.com/u/BigT)\
**Post date:** [September 19, 2025, 7:37am UTC](https://boards.straightdope.com/t/will-nbc-fold-and-fire-fallon-and-meyers-and-if-so-when/1023162/72 "2025-09-19T07:37:27Z")

</div>

This **is** a freedom of speech issue. These firings are happening because an agent of the government is threatening these companies.

It’s literally in the OP.

---

<div class="post-metadata">

**Author:** ![SenorBeef](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/senorbeef/32/2220_2.png) [@SenorBeef](https://boards.straightdope.com/u/SenorBeef)\
**Post date:** [September 19, 2025, 10:36am UTC](https://boards.straightdope.com/t/will-nbc-fold-and-fire-fallon-and-meyers-and-if-so-when/1023162/73 "2025-09-19T10:36:10Z")

</div>

> [@Magiver](#):
>
> This is not a free speech issue.

What you mean is that it’s not a first amendment issue. It’s absolutely a “free speech” issue if corporate power silences people, as free speech is a concept that is beyond the first amendment.

But it’s also a first amendment issue, as Colbert and Kimmel were cancelled primarily due to the wishes of a dictator, and you know it. CBS cancelled Colbert because Trump runs the executive branch as a grift and a mafia protection racket. Shame if your $30 billion dollar merger should get rejected because you didn’t fire one of my critics and install a monitor who will ensure that your network doesn’t avoid criticising me in the future…

Kimmel was even more blatant when the FCC chair started making threats of pulling licenses for affiliates who air Kimmel.

You are either ignorant of these facts or you are operating in bad faith. If Obama did this, there’s no way you would be claiming that this wasn’t a first amendment issue because it was corporations pulling the trigger at the government behest.

---

<div class="post-metadata">

**Author:** ![Slithy\_Tove](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/slithy_tove/32/18248_2.png) [@Slithy\_Tove](https://boards.straightdope.com/u/Slithy_Tove)\
**Post date:** [September 19, 2025, 11:39am UTC](https://boards.straightdope.com/t/will-nbc-fold-and-fire-fallon-and-meyers-and-if-so-when/1023162/74 "2025-09-19T11:39:43Z")

</div>

It’s telling that Trump campaigns as basically a standup comedy tour, and so goes after rival comedians. That’s his level, settled into after the last bankruptcy.

Every thing above and beyond that is just cosplay

---

<div class="post-metadata">

**Author:** ![hideousidiot](https://avatars.discourse-cdn.com/v4/letter/h/858c86/32.png) [@hideousidiot](https://boards.straightdope.com/u/hideousidiot)\
**Post date:** [September 19, 2025, 11:49am UTC](https://boards.straightdope.com/t/will-nbc-fold-and-fire-fallon-and-meyers-and-if-so-when/1023162/75 "2025-09-19T11:49:52Z")

</div>

“The power of stockholders”–you have identified the fatal flaw of capitalism, the prime fiduciary responsibility of corporations to seek their stockholders’ profits to the exclusion of any other goal, moral, social, patriotic, humane, fair, decent, or ethical. Even legal, in cases where legality is open for discussion. Corporations are, by design, monsters and enemies of the people, at least those people who don’t hold stock in individual corporations. Operating without a moral compass, corporations–which are essential to a capitalist system–can and will destroy our civilization.

---

<div class="post-metadata">

**Author:** ![Magiver](https://avatars.discourse-cdn.com/v4/letter/m/4491bb/32.png) [@Magiver](https://boards.straightdope.com/u/Magiver)\
**Post date:** [September 19, 2025, 4:01pm UTC](https://boards.straightdope.com/t/will-nbc-fold-and-fire-fallon-and-meyers-and-if-so-when/1023162/76 "2025-09-19T16:01:52Z")

</div>

> [@SenorBeef](#):
>
> What you mean is that it’s not a first amendment issue. It’s absolutely a “free speech” issue if corporate power silences people, as free speech is a concept that is beyond the first amendment.

Nobody has been silenced. Kimmel and Colbert can continue to say whatever they like for as long as they like. There is no constitutional guarantee that corporations have to fund it.

---

<div class="post-metadata">

**Author:** ![kenobi\_65](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/kenobi_65/32/13178_2.png) [@kenobi\_65](https://boards.straightdope.com/u/kenobi_65)\
**Post date:** [September 19, 2025, 4:05pm UTC](https://boards.straightdope.com/t/will-nbc-fold-and-fire-fallon-and-meyers-and-if-so-when/1023162/77 "2025-09-19T16:05:13Z")

</div>

> [@Magiver](#):
>
> There is no constitutional guarantee that corporations have to fund it.

A corporation can certainly fire someone who works for them for saying offensive things, or things that ownership doesn’t like; you are right that the First Amendment doesn’t prevent it.

But what we’re seeing here is that the corporations are taking these actions under pressure _from the Federal government_, and _that_ is a First Amendment issue. The President literally said, “Kimmel is next to go” after Colbert’s show was cancelled.

---

<div class="post-metadata">

**Author:** ![Czarcasm](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/czarcasm/32/4050_2.png) [@Czarcasm](https://boards.straightdope.com/u/Czarcasm)\
**Post date:** [September 19, 2025, 4:06pm UTC](https://boards.straightdope.com/t/will-nbc-fold-and-fire-fallon-and-meyers-and-if-so-when/1023162/78 "2025-09-19T16:06:07Z")

</div>

That is definitely not what this is about, and you would have to ignore what the President and his minions have said to believe it.

---

<div class="post-metadata">

**Author:** ![SenorBeef](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/senorbeef/32/2220_2.png) [@SenorBeef](https://boards.straightdope.com/u/SenorBeef)\
**Post date:** [September 19, 2025, 4:07pm UTC](https://boards.straightdope.com/t/will-nbc-fold-and-fire-fallon-and-meyers-and-if-so-when/1023162/79 "2025-09-19T16:07:55Z")

</div>

And if the government bans someone from speaking in town square, well, that’s just fine, because they can always invite people over to their own houses. Yes, I already know you’re going to say “but it’s not the government!”, except it is. The government is using its influence on these corporations. You know it, but you won’t acknowledge it. You’re making a lawyer’s case for something that you probably know is wrong.

---

<div class="post-metadata">

**Author:** ![Czarcasm](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/czarcasm/32/4050_2.png) [@Czarcasm](https://boards.straightdope.com/u/Czarcasm)\
**Post date:** [September 19, 2025, 4:09pm UTC](https://boards.straightdope.com/t/will-nbc-fold-and-fire-fallon-and-meyers-and-if-so-when/1023162/80 "2025-09-19T16:09:16Z")

</div>

In this new Republican country, it isn’t “Right or Wrong”.

It is “Win or Lose”.

[Previous page](https://boards.straightdope.com/t/will-nbc-fold-and-fire-fallon-and-meyers-and-if-so-when/1023162.md?page=3)

[Next page](https://boards.straightdope.com/t/will-nbc-fold-and-fire-fallon-and-meyers-and-if-so-when/1023162.md?page=5)
