# Worst logos ever.

**URL:** <https://boards.straightdope.com/t/worst-logos-ever/520928>\
**Category:** In My Humble Opinion\
**Created:** [December 11, 2009, 10:39pm UTC](https://boards.straightdope.com/t/worst-logos-ever/520928 "2009-12-11T22:39:05Z")\
**Posts on this page:** 13\
**Page:** 6

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**Author:** ![luv2draw](https://avatars.discourse-cdn.com/v4/letter/l/46a35a/32.png) [@luv2draw](https://boards.straightdope.com/u/luv2draw)\
**Post date:** [December 18, 2009, 4:04am UTC](https://boards.straightdope.com/t/worst-logos-ever/520928/101 "2009-12-18T04:04:11Z")

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> [@Stink Fish Pot](#):
>
> Back to New Jersey. They have some of the worst state signs and logos of any state I can think of.
> 
> The two biggest are the ones already mentioned (the turnpike and the parkway), but I always hated the [state police logo](http://en.wikipedia.org/wiki/New_Jersey_State_Police) also. It goes nicely with the worst state police uniforms in the country.

If they couldn’t fit the NJ in on the sign why did they have to make it a triangle? :smack:

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**Author:** ![Chef\_Troy](https://avatars.discourse-cdn.com/v4/letter/c/85f322/32.png) [@Chef\_Troy](https://boards.straightdope.com/u/Chef_Troy)\
**Post date:** [December 18, 2009, 4:31am UTC](https://boards.straightdope.com/t/worst-logos-ever/520928/102 "2009-12-18T04:31:23Z")

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> [@Kaio](#):
>
> Your average joe-on-the-street isn’t going to know that there’s a difference, however. And you made it sound like your complaint was that it was ridiculous to depict a fish-woman (whatever you call her) with two tails. My point was that it’s not ridiculous to do so, because it’s based on historical depictions of fish-women.
> 
> What a fish-woman has to do with coffee, I’ll grant you I don’t see the connection either. 🙂

FINALLY, my liberal arts education pays off!

Starbucks is named after Starbuck, a character in _Moby Dick_ who was majorly into coffee. The relationship between sailors and mermaids is well-documented.

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**Author:** ![Tim\_T-Bonham.net](https://avatars.discourse-cdn.com/v4/letter/t/46a35a/32.png) [@Tim\_T-Bonham.net](https://boards.straightdope.com/u/Tim_T-Bonham.net)\
**Post date:** [December 18, 2009, 4:55am UTC](https://boards.straightdope.com/t/worst-logos-ever/520928/103 "2009-12-18T04:55:05Z")

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> [@RealityChuck](#):
>
> I’ve always thought the logos for the New York State parkways on Long Island show not only a lack of imagination, but also make it difficult to realize what road is which.
> 
> For instance:  
> [Northern State Parkway](http://upload.wikimedia.org/wikipedia/commons/thumb/d/d3/Northern_Pkwy_Shield.svg/600px-Northern_Pkwy_Shield.svg.png)  
> [Southern State Parkway](http://upload.wikimedia.org/wikipedia/commons/thumb/5/51/Southern_Pkwy_Shield.svg/600px-Southern_Pkwy_Shield.svg.png)  
> [Sagtikos State Parkway](http://commons.wikimedia.org/wiki/File:Sagtikos_Pkwy_Shield.svg)  
> [Meadowbrook Parkway](http://commons.wikimedia.org/wiki/File:Meadowbrook_Pkwy_Shield.svg)  
> [Sunken Meadow Parkway](http://en.wikipedia.org/wiki/File:Sunken_Meadow_Pkwy_Shield.svg)  
> [Wantaugh Parkway](http://en.wikipedia.org/wiki/File:Wantagh_Pkwy_Shield.svg)
> 
> The logos aren’t that old – probably date from the 1970s. They’re consistent, but do nothing to individualize the roads when you’re traveling at high speed trying to find one.

I don’t quite understand why these have logos at all. They’re just roads, right? You drive on them if it’s a good way to get where you’re going. It’s not like they are some company looking for customers. What’s the point?

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**Author:** ![Horatio\_Hellpop](https://avatars.discourse-cdn.com/v4/letter/h/e5b9ba/32.png) [@Horatio\_Hellpop](https://boards.straightdope.com/u/Horatio_Hellpop)\
**Post date:** [December 18, 2009, 7:52am UTC](https://boards.straightdope.com/t/worst-logos-ever/520928/104 "2009-12-18T07:52:52Z")

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There was a British punk band called [Snuff](http://home.earthlink.net/~tudderj/sitebuildercontent/sitebuilderpictures/snuff_album_art.jpg). Look at their logo upside down.

Here’s [Red Dog Beer](http://media.photobucket.com/image/red%20dog%20beer/FizzTheCarbonated/upside-down.jpg), already inverted for your safety. It looks like Batman taking a crap as seen from the top of his lavatory stall. Work with me.

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**Author:** ![EvilTOJ](https://avatars.discourse-cdn.com/v4/letter/e/ee59a6/32.png) [@EvilTOJ](https://boards.straightdope.com/u/EvilTOJ)\
**Post date:** [December 18, 2009, 11:00am UTC](https://boards.straightdope.com/t/worst-logos-ever/520928/105 "2009-12-18T11:00:42Z")

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> [@gonzoron](#):
>
> I work for a company that used to be the company whose logo inspired [This Dilbert strip](http://www.dilbert.com/dyn/str_strip/000000000/00000000/0000000/000000/10000/8000/200/18298/18298.strip.gif)
> 
> We’re all glad to have a new logo now… though I do miss the old one a bit.

[Lucent?](http://routingbyrumor.files.wordpress.com/2008/01/lucent-logo-460x360.jpg) That’s the only logo that I can think of that would look like a “ring of quality”, brown or not.

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**Author:** ![MrDibble](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/mrdibble/32/114_2.png) [@MrDibble](https://boards.straightdope.com/u/MrDibble)\
**Post date:** [December 18, 2009, 12:38pm UTC](https://boards.straightdope.com/t/worst-logos-ever/520928/106 "2009-12-18T12:38:33Z")

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> [@Kaio](#):
>
> What a fish-woman has to do with coffee, I’ll grant you I don’t see the connection either. 🙂

Starbucks -\> Starbuck, first mate on the _Pequod_(Moby Dick) -\> Sailors -\> Mermaids

I’m assuming the name came first, which is what wiki seems to indicate.

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**Author:** ![MrDibble](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/mrdibble/32/114_2.png) [@MrDibble](https://boards.straightdope.com/u/MrDibble)\
**Post date:** [December 18, 2009, 12:56pm UTC](https://boards.straightdope.com/t/worst-logos-ever/520928/107 "2009-12-18T12:56:55Z")

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> [@EvilTOJ](#):
>
> [Lucent?](http://routingbyrumor.files.wordpress.com/2008/01/lucent-logo-460x360.jpg) That’s the only logo that I can think of that would look like a “ring of quality”, brown or not.

I love the old Lucent logo. It’s a Zen Buddhist [ink drawing](http://en.wikipedia.org/wiki/Ens%C5%8D), clean and simple. I don’t agree with the mockery.

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**Author:** ![Mangetout](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/mangetout/32/19_2.png) [@Mangetout](https://boards.straightdope.com/u/Mangetout)\
**Post date:** [December 18, 2009, 1:23pm UTC](https://boards.straightdope.com/t/worst-logos-ever/520928/108 "2009-12-18T13:23:35Z")

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> [@Krokodil](#):
>
> There was a British punk band called [Snuff](http://home.earthlink.net/~tudderj/sitebuildercontent/sitebuilderpictures/snuff_album_art.jpg). Look at their logo upside down.

What am I looking for? - it looks kind of like a stylised leaping ram…

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**Author:** ![JpnDude](https://avatars.discourse-cdn.com/v4/letter/j/838e76/32.png) [@JpnDude](https://boards.straightdope.com/u/JpnDude)\
**Post date:** [December 18, 2009, 1:55pm UTC](https://boards.straightdope.com/t/worst-logos-ever/520928/109 "2009-12-18T13:55:05Z")

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> [@Mangetout](#):
>
> What am I looking for? - it looks kind of like a stylised leaping ram…

The two stylized “f” letters form a capital “A”. Then, the upside-down “u” becomes an “n” and the upside-down “n” becomes a “u”, then the “s” remains an “s”… spelling “Anus.”

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**Author:** ![MrDibble](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/mrdibble/32/114_2.png) [@MrDibble](https://boards.straightdope.com/u/MrDibble)\
**Post date:** [December 18, 2009, 1:55pm UTC](https://boards.straightdope.com/t/worst-logos-ever/520928/110 "2009-12-18T13:55:19Z")

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> [@Mangetout](#):
>
> What am I looking for? - it looks kind of like a stylised leaping ram…

Thing of the “ff” as an “A”…

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<div class="post-metadata">

**Author:** ![Elendil\_s\_Heir](https://avatars.discourse-cdn.com/v4/letter/e/7cd45c/32.png) [@Elendil\_s\_Heir](https://boards.straightdope.com/u/Elendil_s_Heir)\
**Post date:** [December 18, 2009, 4:42pm UTC](https://boards.straightdope.com/t/worst-logos-ever/520928/111 "2009-12-18T16:42:00Z")

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> [@MrDibble](#):
>
> Thing of the “ff” as an “A”…

You’re all very imaginative, I’ll give you that… :dubious:

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**Author:** ![gonzoron](https://avatars.discourse-cdn.com/v4/letter/g/a6a055/32.png) [@gonzoron](https://boards.straightdope.com/u/gonzoron)\
**Post date:** [December 19, 2009, 1:18am UTC](https://boards.straightdope.com/t/worst-logos-ever/520928/112 "2009-12-19T01:18:25Z")

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> [@MrDibble](#):
>
> I love the old Lucent logo. It’s a Zen Buddhist [ink drawing](http://en.wikipedia.org/wiki/Ens%C5%8D), clean and simple. I don’t agree with the mockery.

I guess there had to be some people that liked it or it would have never been used. But it always looked to me like like a last minute improvisation with a paintbrush the night before the logo was due… or a coffee mug stain. Or a Zen Buddhist ink drawing of a coffee mug stain. 🙂

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**Author:** ![aruvqan](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/aruvqan/32/2891_2.png) [@aruvqan](https://boards.straightdope.com/u/aruvqan)\
**Post date:** [December 19, 2009, 1:27am UTC](https://boards.straightdope.com/t/worst-logos-ever/520928/113 "2009-12-19T01:27:05Z")

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> [@TruCelt](#):
>
> I can’t believe I’m the first in this thread to ask: " [How many tails does a mermaid have?"](http://images.google.com/imgres?imgurl=http://www.businessweek.com/the_thread/brandnewday/archives/starbucks-logo.gif&imgrefurl=http://www.businessweek.com/the_thread/brandnewday/archives/2008/04/starbucks_every.html&usg=__DB3ZZ7EbDVZfX-nSDenlfaNPQGs=&h=400&w=400&sz=21&hl=en&start=6&itbs=1&tbnid=h35xmlRDtT4WmM:&tbnh=124&tbnw=124&prev=/images%3Fq%3Dstarbucks%2Blogo%26gbv%3D2%26hl%3Den) "

it is a [melusine](http://www.eaudrey.com/myth/melusine.htm)

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