As I think I’ve established, I love '60s-mid 70s pop culture…
My question is, around what specific YEAR would you say earth-tones and the very drab brown/orange looks in clothes became popular?
Second, around what year would you say Hippie fashion became normalized or mainstream?
What year did the Beehive look go away? What year did the long, parted in the middle hair look (ala Marcia Brady) come in for young women versus bouiffant hair?
Around when did jeans replace slacks for (young) men?
Around what year did women begin wearing pants more than they wore dresses?
I’m middle-aged, not quite old enough to answer definitively, but based on old memories and watching tons of films & TV from that period…
For the hip crowd, 1968. Look at what the Beatles & Rolling Stones & other hip groups were wearing that year. For mainstream culture more like 1971-72; look to Rhoda on The Mary Tyler Moore Show.
Was gradual, somewhat slower in conservative areas like the South. I’d say the process was complete by 1973, by which time the term “hippie” was out of favor.
Ali MacGraw had this look in the 1970 blockbuster movie Love Story, the same year “That Girl” Marlo Thomas adopted the look on the TV show of the same name. I’d say it was standard from then on.
This is difficult, because there are cotton pants that don’t look exactly like jeans and it seems like these were popular from the mid-1960s onward - look at what Elvis Presley wore in his movies, for example - but blue jeans maybe not pervasive till around 1969?
Certainly by 1974 my teachers and my mom were wearing slacks almost exclusively, so this transition happened earlier. The mom on The Partridge Family and style icons like Susan Saint James on McMillan and Wife wore slacks starting in '69 and '71 respectively
For question number 1, in 1976 I bought a three piece suit, soft, lovely chambray (sort of a faux suede), with a burnt orange coat and slacks and a richly creamy tan vest. Could not possibly have been bought before or after that. I was a skinny 26 year old, and it kind of actually worked. The cuffs were wide but no bell bottom. God, 70s fashion sucked.