A Brit vs. Yank question--minor [meaning of "buffeting"]

I can’t imagine that the British are any more impressed with that idiotic sales pitch than Americans are. I’m sure there are similar proportions of folk who are so excited by the “coolness” that they overlook the fact that no one was complaining about choppy air or buffeting in the first place, as well as of people who stare at the ring and don’t realize that it’s just a ducted fan, and not bladeless at all.