I thought the original purpose of hashtags on social media was to “catergorize” post/tweets/instragrams/whatevers and also to track what’s popular, or trending. So if I were to tweet “I hope Bernie and Hillary get married!!! They’d make a super cute couple! #presidentialelection2016,” and lots of other people were also creating tweets with the hashtag, “#presidentialelection2016,” then the twitter algorithm could determine that this was a popular topic. And maybe people could also search by “#presidentialelection2016” and see all posts with that hashtag?
But most hashtags aren’t very good keywords to the content of a post. Most of the times it’s something like, “Just had the best burger ever!! #Sundaymorning #grillmaster #deadcow #lovemygirlfriend” or something.
So did I miss the point of hashtags entirely? Or have they gone astray from their original intent?