We’re so funny. 
chicken money
I always thought it was “plumber butt”. Must be a regionalism.
I prefer “I got a FEVER and the only prescription is MORE COWBELL.”
Since one of the kid’s favorite CDs on car trips was the soundtrack to O Brother Where Art Thou?, we heard Big Rock Candy Mountain hundreds of times.
Hmmm, the kid did end up a fan of “the booze and cigs”… I should ask him if he’s a Dapper Dan man.
Target’s slogan “Expect more, pay less” always reads as “Expect more, get less” to me.
And U-Haul has “Adventures in moving” which is abhard no to me – moving is stressful enough; the last thing I want is an adventure!
Like that apocryphal Chinese curse, “May you live in interesting times.”
Ad guy here; I used to work on the State Farm account.
Consumers want reliability, and up until GEICO’s ads in the 1990s, the ads for all of the major home/auto insurance companies were very conservative.
GEICO (and, later, other companies) discovered that funny, entertaining ads got more attention, and were more memorable than the anodyne, boring old “like a good neighbor” ads that companies like State Farm ran. It also became clear that, while consumers do want their claims paid, they also strongly wanted a promise of low rates (so long as they also had some assurance that the company isn’t fly-by-night).
State Farm was one of the last big ones to shift away from the more traditional, boring ads; that was during the era that I worked on the account, and they finally shifted because they were hemorrhaging business to GEICO, Progressive, etc.
tl;dr: funny ads in insurance simply work better now.
So is the writer who came up with “Jake from State Farm” your hero?
eta: …or maybe your co-worker?
It was after my time on the account, actually.
That original “Jake from State Farm” ad was really brilliant, IMO. Changing Jake from “a normal dude who works the night shift in customer service” to “studly spokesdude,” however, was not brilliant.
I do not get this ad. At all.
It was. They had to ruin it.
Yep. The original Jake was realistic. I get adding more people of color, that’s great, but couldnt they do Jake 2?
He was feeling that the mannequins were being creepy, with every door locked.
In fact, they seem to want a promise of low rates even more than they want the actual low rates themselves.
I think I heard that the original ‘Jake from State Farm’ was an actual State Farm employee.
As the doors are locking, he noticed all the severed mannequin heads they show at the end.
I think “Pay more, get less”
Really? Uh oh. That’s the name of my city.
A sponsor for the local PBS radio station installs kitchen and bathroom counters.
Their name is Counter Fitters. Which looks perfectly fine written down, but heard on the radio?
Especially if they were in the middle of the ad when that station came on,
Yesterday I heard an ad for Secret brand “whole body deodorant” which was a couple women talking about where you can use the deodorant, using something like “ee-er” for “vagina.”
That wasn’t the funny part, though. The way they said the product made me think it was “Secret-Ho body deodorant” which made me giggle.
But then I realized no, that can’t be right. I thought about it and the next thing my brain came up with was “Secret-Hole body deodorant” which also made me giggle.
I had to think real hard to come up with “Secret Whole Body Deodorant.”