Anyone remember Option magazine? Is there a new site?

My favorite music magazine for several years, Option ceased publication in 1998.

Its interests, like mine, knew no boundaries. Basically every issue covered every notable genre you could think of, if not in the feature articles then at least in the pages upon pages of new-release reviews. Popularity meant little. I don’t know how many great artists and records I discovered because of Option. Really, I’m grateful. I still have a big stack of issues in a box somewhere.

Now I see this,

Soft-launched? Is that why I can’t find it anywhere? Anyone know anything about this? If it’s even half as good as the magazine was, I want it.

Hey, here it is!

I swear this wasn’t there yesterday…