Yeah. It’s odd that car wash chains are all local; I’ve never seen one extend past metro boundaries, much less interstate.
To me a standard basic car wash is I drive up, get out, they vacuum the interior and trunk, collect any trash, wash the floor mats, run the car through the automated tunnel where it’s washed, spray waxed, tires scrubbed, underside sprayed, etc. Then a gaggle of 5 folks dries it off, cleans the windows inside, dusts or conditions the interior, conditions the tires, and I hop in and drive away. In 12 minutes flat unless I have to wait my turn.
That’s a normal car wash. And yes, the “menu” has several gradations of service and some levels are available on an all-you-can-eat monthly subscription.
That’s how car washing was done in SoCal 50+ years ago when I was a kid and that’s how it’d done there today, and in FL where I live now. And in Vegas and Phoenix and St Louis where I used to live.
More elaborate detailing is available, but takes anywhere from an hour to a half-day.
The only thing I can think of more high-end than that would be they bring the detailing van to wherever my car sits all day and do it there, or a valet picks it up, takes it to their shop, does it, and returns it later. That would be “high end” service IMO.
Back in St. Louis there was a cool innovation I really liked. I keep my interior neat; don’t eat in the car, throw trash, have kids, dogs, or gardening stuff in there, etc. But the outside gets messy very quickly from rain, snow, birds, trees, etc. One chain of convenience marts had a self-drive unattended tunnel and a subscription that was IIRC $15/mo. A single wash was like $5. The tunnel really did a nice job using hot water, the swaying scrubbers, and giant brushes, hot wax, etc. This wasn’t just a few hoses on a moving gantry. It also included a blow dryer that dried the exterior.
There was one nearby home on my way to the freeway. I timed that I could pull off the street, enter my code at the kiosk, ride while being pulled through the tunnel getting washed and dried, and get back on the street in 4-1/2 minutes total. With a completely cleanly scrubbed car. I did that nearly daily. They only closed down when it was blizzarding or below about 15F. Which was just a few days a year there.
These kinds of quality self-serves simply aren’t found in this part of FL. Shame. The result at my wash is slightly better, but the standing around waiting is a slight negative. Then again, I can read the Dope on my phone, so it’s not a total waste; you folks are always nearby.