Billboards at the casino

I tell you, these casinos do everything they can to lure people. Starting with their ATMs which override the bank’s cash per withdrawal limit. Outside of the Jack Racino near Cleveland are two billboards you drive past as you pull up to the building.

1: A roll is like a race horse - if you get on one, RIDE IT!

2: No epic story ever began with, “So I decided to go home early…”

I note there are 6 or 8 pawn shops and payday loan business up and down the street.

Dennis

The provincial horse racing association promotes its product by featuring typically weird racehorse names designed to get you to the track. A radio ad might have a track announcer saying, “… And at the wire, it’s Turnoff The Tube in first, followed by Couch Won’t Miss You.”

I’m not sure how effective they are, but live horse racing seems pretty popular locally, so I guess they’re doing something right.