Birth of A Nation - Box office Adjusted for Inflation

Why is Birth of a Nation not listed as one the top fifty films adjusted for inflation on Box Office Mojo? What is the adjusted gross for Birth of a Nation?

http://www.filmsite.org/birt.html

http://www.boxofficemojo.com/alltime/adjusted/

The Bureau of Labor Statistics has an inflation calculator which gives two 1915 dollars as being equal to $37.45 today. If we figure $18 million gross divided by $2 tickets, that gives us nine million tickets sold = in the neighborhood of $337 million, which would place it about 61st on the list from that site. It isn’t there, obviously. Perhaps the other site is reporting the figures incorrectly.

That can’t be the calculation they are using because the Bureau of Labor Statistics puts $1 in 1945 as 10.51 in 2004 and *The Bells of St. Mary's* had a gross of 21,333,333 and an adjusted gross of $378,352,941, not
$224,213,329.83.

If I’m understanding it correctly, their method boils down to guesstimating the number of tickets sold and multiplying it by today’s average price. I don’t think that’s valid; it doesn’t allow for the difference in the actual value of a dollar. Doing that gives Birth of a Nation $54 million. Maybe someone who’s both a movie buff and an economist will wander by this thread.

I am stupid. This is on the link in my OP:

I agree that it is not valid.

It is also my understanding that the $2 price for tickets was only done at the beginning of its release and the price then went down to regular prices so the 9 millions tickets sold is probably not correct (no cite). Googling, I can’t find how many tickets it sold other than various websites that say it sold more tickets than any movie ever had and that the record stood for “decades”. Does anybody know how tickets it sold?

In reading newspapers from the 1915 period, I discovered that the $2 ticket price was the top price for a ticket in some of the premier theaters which showed it first. For instance, the Colonial Theater in Chicago started showing it in July of that year. The theater could seat 1400 people. The ticket prices were $1 and $2 for the Orchestra, 75cents/$1/$1.50 for the first balcony, 50 cents for the 2nd balcony and 25 cents for the Gallery. This was for evening performances and Sat. matinee. They had one show per night at 8:15. “Other” matinees were about half those prices.

I found an ad for the December, 1915 showing in Modesto(CA).

25 cents(500 seats], 50 cents(400 seats) and 75 cents(200 seats).  

The Chicago theater was taking orders for tickets four months in advance. At least, that what their ads said.

So, the $2 ticket price was paid by certainly less than 5% of all the tickets sold. I doubt that you could use a higher average figure than 75 cents.

…and I just figured out something about the figures.

GWTW is cited in your link as the all-time box office leader, based supposedly on inflation adjusted receipts. But, that includes all the re-releases of the film.

For instance, I found a newspaper article from December, 1946. This was after Bells of St. Mary’s had been out for about a year. They said that 41,000,000 people had seen Bells of St. Mary’s during the first year. They added that,as of that date(1946), 37,000,000 million people had seen Gone with the Wind.

So, at that point in time, Bells of St. Mary’s had blown away GWTW. At least in numbers of people who had plunked down a hard earned 50 cents or $1.

Gross receipts, whether adjusted for inflation or in raw numbers, don’t mean dick, IMHO.

As to why Birth of a Nation isn’t listed in “the top 50 films adjusted for inflation of their gross receipts over the life of the movie from its first showing until today.” I’d surmise it has to do with re-releases, etc. Every Christmas, Bells of St. Mary’s is shown on TV, at least in the States. That has to add to the revenue total. On the other hand, BoaN hasn’t been on tv much the last 90 years.

How many people go to see your movie in the first year it’s out should be one of the chief measures of at least how popular a movie is.

But TV money shouldn’t have any effect on the box office gross, just the total gross.

You’re correct. I should have just said that theater re-releases of GWTW were massive and well attended. I doubt the same was true of BoStM.