There’s a business practice or marketing practice where you get your branding, your logo, inserted into whatever your customer is producing.
Example: you manufacture and sell specialty cameras, and you design them so the image they produce has your own logo embedded in the corner.
Example: you make and sell software that generates graphs or drawings or other graphical output, and you write it to display your logo in the output.
Maybe you design your stuff so the customer has no choice but to include your logo in the thing they produce with the help of your product. Or maybe you design it so the customer has the option to turn it off, but buried deep in the user interface someplace.
For the examples you’ve given, I’d probably use the term watermarking, at least as part of a longer description: “Unfortunately these cameras watermark all images with the manufacturer’s logo. That’s a setting that can be turned off—if you dig far enough into the documentation.”
On lots of graphics software, the ‘free’ version has such watermarking on the output. But if you upgrade to the paid version, you have the option to turn this off (or substitute your own version (“Photo by Acme Weddings, Inc.”).
Do you mean branding of ‘white-label’ products? That’s where a company sells a generic product without any name on it, and the buyers put their own name on it before selling it on, often as part of something larger.
My old job, we bought some software from India or somewhere, and had to put our own name all through it. (Guess who got to do the manual. ) IIRC, the software was for managing our other products on the network.
I was looking at pricing of the popular Zoom conferencing software, and at least one of their price points is white-label and lets the buyer rebrand the system.
ETA: rereads the OP. I may be thinking of kind of the opposite of the OP…
Another example would be the Tapatalk sign-offs that some people complain about, where folks who access the board through that app automatically have that “Sent from Tapatalk” thing added to the end of their posts.
I wasn’t thinking about this as a software-based situation, because I can’t think of a reason it would be done except in free/trial/student versions. Watermarking is usually how it’s implemented, but I feel like branding is perhaps a slightly more accurate term, even though I’m still not completely satisfied with it.
When I first read the title I though it was more along the likes of branded physical products. An example I’ve dealt with is custom sports team clothing, specifically for bicycling. You get to design it however you want, within the fabric patterns the manufacturer offers of course, but every one I’ve ever dealt with requires that their name and/or logo is also present in the design in certain specific locations. On fully printed items like jerseys you have to insert their logo into your artwork (or they’ll do it for you). On items with non-customized panels, such as certain parts of bike shorts where you may only have a choice of a few pre-dyed fabric colors, they may have their logo pre-applied as a decal. If you don’t want their logo, then you pay extra (sometimes a lot extra) for private label production since they don’t get any advertising if their logo isn’t visible. An example is Olympic or professional level bicycling and speedskating skinsuits that appeared to be made Nike, but were actually made private label by companies like Pearl Izumi or VOMax. The only way to tell is to look at the tag, and even then it might not be obvious. Anyway, there’s not really an antonym for private label, but branded seems to be the closest, again.
) IIRC, the software was for managing our other products on the network.