I apologize for the minimal information I am providing; it’s all I can remember.
A man is shopping in a mall; every product he sees is without labels - nothing on them to distinguish one from the other. No brands, everything identical.
The movie was some sort of a statement on the capitalist system. I cannot remember if the vibes were largely positive or otherwise; it may also have had post-apocalyptic and/or futuristic overtones. I do not remember seeing excessive violence, so the obvious cyborg genre is ruled out. It happens right here on earth, so space opera is ruled out.
I saw this movie in the late 80s or maybe early 90s. It had a 70s feel to it; but this may not be very reliable.
Again I am sorry I don’t remember more; any help to identify this movie is appreciated.
TIA!