Car USB and Fire Phone

I recently purchased a Fire Phone to use as an MP3 player. When I plug it into the USB port of my 2012 Prius C I get a read error it will not play. When I do the same to an apple device there is not problem. Is there some setting I can change that will allow me to use this as I intended?

The Fire phone doesn’t appear to be on Toyota’a compatible devices list…

https://www.google.com/url?sa=t&source=web&rct=j&url=http://www.toyota.com/content/entune/pdf/Phone_Compatibility_List_Display_Audio2.PDF&ved=0CB4QFjAAahUKEwjp957o7IrIAhVCoogKHbjNAPw&usg=AFQjCNEeQYaJ8huNoGhhxnjkLvggu7oggQ&sig2=BxhzmQh8dxM26Oiv1z56Iw