[QUOTE=DMark]
Maybe this is just a “Las Vegas” thing, but in the free rags here, they always have full page ads for the big nightclubs announcing that “Celebrity” DJ Glitzbullla or whoever, from LA or NYC or Botswana or somewhere exotic will be there - one night only!
Am I an old fuddy-duddy who doesn’t have a clue? The way I see it, you might as well have “celebrity” waiters bringing food to you, and “celebrity” bartenders mixing drinks, and “celebrity” restroom attendants handing you a towel.
Seriously - when did DJ’s become “celebrities”?
Do people actually get excited and want to spend more for cover charge because some specific DJ is showing up?
[/QUOTE]
Well, when I wanna dance to house, it’s nice to see an ad for a touring house DJ, especially if local DJs are getting kind of stale, or if the other DJs around happen to spin trance or drum and bass.
There have been celebrity DJs for decades (rap and hip-hop, the multitude of dance music genres, plus DJs for people who like to watch a DJ and/or hear complex scratching). It might seem odd for someone who considers, say, dance-music to be the background to a night out with friends, but there are some-- myself included-- who like dance music for its own sake, and will seek out clubs with top-notch DJs.
DJs tend to have unique styles, which makes it more likely that a music fan will tend to favor one artist over another. (Someone into upbeat, fast dance music will probably want to know if Christopher Lawrence is in town, while they may want to avoid Sandra Collins. And someone into highly complex scratching will dig DJ Qbert, and be bored to tears by Keoki.) Really good DJs will also be able to control the ebbs and flows of the dance floor, picking tracks and tempos to drive the place crazy, calm the place down, etc.
A lot of DJs also do their own tracks, mixing them into sets; in addition, new dance tracks are often released white-label/bootleg, or leaked to certain name DJs, so if you’re into the genre, the only way to hear new releases is by attending a name DJ’s set.