I just finished reading Comic Shop:The Retail Mavericks Who Gave Us a New Geek Culture. As you can surmise, it’s a history of comic book stores and the rise of the direct market and independent comics that comic book stores made possible. Comic book stores were originally fueled by the demand for back issues, but a NYC teacher and part-time comic book dealer and convention organizer named Phil Seuling helped make them something more by coming with the idea of the direct sale non-returnable model.
I discovered my first comic book shop while in junior high in the early 80s, and the book touches on things I experienced then, such as trekking to the cavernous Passaic Book Center, or taking the bus into Manhattan to go Phil Seuling shows, or going to Jim Hanley’s Universe. It also covers a lot of the struggles that have hit comic book retail over the years, from the rough-and-tumble distributor wars of the early days, to the Teenage Mutant Ninja Turtles-inspired black-and-white boom and bust of the mid-80s, to the speculator boom and crash of the mid-90s. (My hometown went from zero comic book stores to four and then back to zero within three years.)
The last third or some of the book is a paean to and listing of the most notable, distinctive, innovative, and well-run comic book stores in North America and their strategies for surviving in what is, even in good times, a very fickle market.
Any good comic shop stories or experiences to share?