We get one for this place called Crazy 88 used cars. 88 dollars down, 88 dollars a month. The people in the ad look and act like spaced-out dopes…but then, come to think of it, the target audience probably are spaced-out dopes too, so maybe they don’t know they’re being insulted.
Couldn’t find a link to it, sorry.
Does the insult have to be overt? Ads with people sitting on a couch (which is a large number of ads) invariably depict idiots, thereby implying that the viewer is an idiot.
NM
There used to a commercial for “Gee Your Hair Smells Terrific Shampoo” with the jingle: "When you use “Gee Your Hair Smells Terrific Shampoo, boys say–” well, as they say in college, I’ll leave that as an exercise for the student. Anyway, a boy in the TV ad goes running up to a girl and grabs her hair and sniffs it.
Oh yeah, that’s really how I want a guy to express interest in me. Not. I don’t know how to pull up the roll eyes emoticon here.
In terms of commercials, it’s not really for a product but those fucking thetruth.org anti-smoking PSAs piss me off more & more. And I don’t nor have I ever smoked.
They continually talk down to their audience as if they were mindless idiots. For adults they use the political angle of ‘evil big tobacco’, like that’s going to have the slightest effect on whether someone smokes, and for teens they now use the even more ridiculous ‘cigarettes are bullies’ bullshit. In other words, ‘Its not your fault if you started smoking, you’re just a helpless victim’. Showing cigarettes coming alive and turning into monsters or showing people pulling off their flesh to pay for them etc. This is as inane and condescending as if it were the 1950s and they were telling kids that smoking cigarettes will turn you into a communist*!*
Continuing the analogy it’s actually completely counter-productive. The more extreme and Reefer Madness-like you make the message against tobacco appear the more teens are going to think (correctly) that it’s a lie.
Y’all might enjoy these classic Frankie and Johnny furniture commercials from New Orleans. Tres classe. 
but but but… other types of smoking are still in OUR way!
I’m like, what you mean “our”, jerkface? And how is someone else’s stupid habit in your way, anyway? Do you mean second hand smoke? Where the hell do you still have to deal with that unless it’s someone in your home these days? And is that really as big with these “other types” as with cigarettes, anyway? Get bent, thetruth.
This 1992 Subaru commercial is a pretty funny example of being openly contemptuous to their target audience (“let’s use a d-bag in a flannel shirt to connect with the kids”)