Butch Cassidy or Bullit?
Cool Hand Luke or The Cooler King?
Real Race Car Driver and Philanthropist or Fake Race Car Driver and Misogynist?
I don’t know how to make a poll, so have at it! Any other submissions will be little noted nor long regarded.
I say Steve, simply because he seemed to get beat up less, and stymied the Nazis, at least for a little while.
This thread inspired by a Drive-By Trucker song.
McQueen was actually a race car driver as well as a fake one. Granted, his racing career isn’t as illustrious as Newman’s, but he did race cars.
ETA: yeah, McQueen is way cooler.
Paul Newman. Not only was he cooler, he was a better actor.
ETA: Newman was so cool he made Robert Redford only the second coolest guy in “Butch Cassidy and the Sundance Kid”.
And Robert Redford is cooler than Steve McQueen.
The correct answer is Robert Mitchum.
Classic “Urban Legends” of him dusting folks up on Mullholland and Sunset in his various little hot-rods.
So many, some of them must be true!
Cooler!
Wotinell’s a mother scratcher 
??
Shoulda made this a poll.
That’s a very strange way of spelling Randall “Tex” Cobb.
Paul. Better actor and Steve was a dick in real life. Plus…
Lucas fuckin’ Jackson!
Too stooped. And drunk.
Mostly stooped. And drunk.
He scratched no mothers.
Well, fewer than Bill Parker.
I can identify. With both. Well done, sir.
A chiropractor could probably help with that. Osteoporosis is nothing to laugh at. 
ETA: And Newman.
Paul was a better actor and, as far as I know, person. But Steve was cooler.
Steve was the epi-tome of coolness. Sorry, Paul.
And McQueen was a real racer. Though more in motorcycles than cars.
And Le Mans is a better movie than Winning.
Can’t speak to the way either one treated people in real life. Never knew either. 
McQueen by a nose. Dying young helps.
Newman was a better actor and seemingly a better person, but his persona can’t match McQueen.
I second the suggestion of Robert Mitchum.
And yet, Sean Connery is still alive.
That’s what your Mother said, Trebeck!