On one hand, globalized culture is something that can’t be fought.
On the other hand, sometimes it can be pretty sad. I live in an area that is a rich patchwork of ethnicities. I can ride my bike to the hometowns of at least ten different tribes, each one has it’s own orgins, arts, dances, language and traditions. If Wikipedia is to believed, some of these tribes have been in the area since Neolithic times.
A couple hundred years ago, a chunk of that culture was lost when an invading tribe brought their own leaders and their brand of Islam to the region. Their mark is still everywhere- the way people dress, the language they speak, their names, their social structures, etc. Some groups fled to the mountains and the older traditions still live on in remote areas, but people practicing them are subject to scorn and discrimination. Anyone wanting to do anything with their lives would have to renounce them. Most the rest of the people live in a sort of West African monoculture, to the point that I was more comfortable in Mali- thousands of miles away- than I am just a few hundred miles to the south of me, where the Islamic invaders never reached. Huge swathes of cultures have been erased.
Seems a little sadder when it’s not about McDonalds, doesn’t it?
Of course nowdays, it’s all Hindi movies, Cote D’Ivoirian pop music, cheap Chinese goods, and knock off European luxery clothes. On traditional village holidays, the young people are more likely to be dancing to Shakira than the dances their grandparents danced.
Is there anything wrong with Shakira? No. But the world is losing something that it will never get back. We are losing religions, languages, artforms and cultures and once they are gone, they will be gone. It’s inevitable, but the death of anything- especially something as profound as a culture- is sad.
It only borders into evil when people try to graft inappropriate parts of one culture on to another. For example, we have a French school system here. And it’s a wreck, because it doesn’t account for the fact that the kids are required to farm certain weeks of the year, usually miss a year here and there because they can’t pay, often married and raising children, and generally just have a different life than your average French Lycee student. And it is a huge disservice. I can imagine a hundred different school systems that would be better for this culture. But people will keep imitating the French system because it is associated with prestige. People often actually believe that anything European is better than anything African. And time and time again this leads to bad stuff.
Anyway, nothing can be done. And often cultures manage to find a way to survive in their new form.