I can totally see this. My mom’s car died and, best case scenario, the necessary repairs exceeded the value of the car by a factor of four! She ended up buying a Toyota because it was really easy and there was no haggling involved.
Um, actually, it was kind of like buying a Mac, actually.
There was no haggling. They had “packages” set up for every model, each package had a specific list of features, a specific price (taxes, environmental fees, arbitraty tax for this and arbitrary tax for that, and all hidden costs included in the price), and a choice of 5 different payment plans.
The only thing my mom thought was a must-have was air conditioning, so she got the “Comfort Package”. They also had some package for people who think their cars ought to be home theater systems, and a Deluxe Package that included all sorts of bells and whistles, and quite possibly your own body guard and a butler who will wipe your butt for you.
You pick the package you like best (or that you can afford), then you choose your payment plan The only thing that was discretionary was the value of your trade-in (and they gave my mom way more for her old car than it was worth, IMHO).
Honda, on the other hand, had the guy fiddling around with prices, trying to upgrade features, going to talk to his supervisor, etc. We were there for hours just figuring out what the estimated price would be, and it would all change depending on how much she paid as the downpayment etc.
All in all, Toyota was really nice to my mom. The Honda guy was a nice,reasonable guy, but the whol process was just to damn arduous. (The Mazda guy was a buttmunch though. I wanted to punch him five seconds after going through the door.)