There are several supermarkets in my area which will give you double the value of coupons you use there, up to $1. For example:
An 80 cent coupon gets you $1.60 off the marked price.
A 90 cent coupon gets you $1.80 off.
A $1.00 coupon is worth a $2.00 discount.
But a $1.10 coupon is worth only $1.10.
Why is this?
I have never seen any supermarket distinguish between the coupons of one manufacturer over another. Therefore, I conclude that the supermarkets do not have any kind of deal with the manufacturers, and so I figure that the manufacturers reimburse the supermarket only for the face value of the coupon, not for double its value.
So then why is a $1.10 coupon worth only $1.10?
I can understand that – in order to attract additional customers – the supermarket is willing to give you additional discounts, over and above that stated on the coupon. I can also understand that the supermarket wants to limit its liability, so that they won’t suffer when people bring in a coupon marked for $5 or $10.
But then a $1.10 coupon should be worth $2.10. Why do they take the over-$1 coupons out of the program entirely, rather than simply limiting the additional amount to $1?