I have been watching the polling of the various candidates for president in 2016.
What I find remarkable is that the opinions shift so quickly.
I understand sampling error and how it can effect outcomes, but what I am asking in this thread is for a discussion on how individual opinions can shift so quickly.
I understand how massive social forces can effect opinions, which explains how G.W.Bush could go from an approval rating of high 80’s and low 90’s right after 9/11 to normal levels (even sub majority) right before re-election. Polling after massive events can have significant effects.
But, in the recent presidential primary contests, I have noticed some pretty substantial shifts in views and I am wondering a fundamental question:
Absent some sort of massive polarizing event, what are the social forces you all think effect significant switches in support for particular candidates?
I must admit, I generally vet a few candidates, both Republican and Democratic, based on their overall history, voting patterns and stances. Then, I generally do not shift from those unless there is something significant which emerges that makes me challenge those conclusions.
Did Hillary just say she would end any form of public health care? That is strange, I must re-analyze her position.
Did Carson just say he is ok with gay marriage? That is strange I must re-analyze his position.
But, I do not see these massive changes currently in the candidate’s views based on objective analysis of their positions or backgrounds. So swings in the polls are less understandable.
How does a person who said “God I live Trump”, suddenly switch to “God I love Carson, or Kasich, or Rubio”?. Pardon my use of Republicans for this example, I did so as they seem to be the predominant group with the most shift right now.
I can understand if a person who was staunchly against A, was suddenly discovered supporting A in another forum, would gain ire. That is a game changer I think we can all agree on.
But, I do not see that emerging as the pattern in shifting polls, or humbly maybe I am not seeing it.
So partisanship aside, what social forces do you think are the most powerful in affecting significant shifts in polling?
Is it access to media? i.e popularity?
Is it repetition of ideas? i.e appeal to authority?
Is it, well, I am generally curious. I will refrain from any other assertions because I am genuinely curious as to what social forces you all think may effect the outcomes of early polling.
Thank you and looking forward to the discussion.