I’ve noticed the recent practice of including, at the end of a book, a little note about the type it was printed in. Here’s a typical one:
This book was set in Scala, a typeface designed by Martin Majoor in 1991. It was originally designed by a music company in the Netherlands and then was published by the international type house FSI FontShop. Its distinctive extended serifs add to the articulation of the letterforms to make it a very readable typeface.
Well, thanks. I was wondering about those extended serifs. But where did this come from - who decided that, after reading a 700-page novel, we’d be dying to know about the font as opposed to the paper or binding or design? This is by no means a universal thing, but I don’t recall seeing it until perhaps the 80s.