The first kind of dry water is made with a silicon dioxide coating. This results in micro encapsulation or something. People of my generation are familiar with the use of micro encapsulation in Scratch N Sniff stickers. For more on that kind of dry water, see here
I just learned of the second type in an ad on Facebook. I read the “science” section of the page. It didn’t really help. The page has a terrible, terrible design. There is a lot of video (there may be audio as well. I keep this laptop muted during work) and all the text is broken up in strange ways around more photos and video. You can see for yourself here
I am very confused. Please note- I do not see myself buying any of the first type soon. I do not see myself buying any of the second kind ever.
Before anybody trots out “Well, they picked a good name! It got your attention.” I would like to point out that the name got my attention because I thought it was a gag. After Stephen Wright’s joke became well known, various companies sold empty cans or sealed pouches marked “Dehydrated Water”. Having seen their website, there is no way I want something designed by that company going in my body.
The site also explains (in the Science section) what water intoxication is. The language is deliberately chosen to avoid making a clear and actionable statement. The wording strongly suggests that attempting to hydrate with ordinary water will kill you.
Reminds me of a TV show from the 70’s(?) that invited viewers to send in jokes. I submitted one where a fellow opens a bag containing dirt, sticks, a dried up goldfish, etc. Another pal asks what it is and he replies dehydrated water. Hilarious, right?
I remember seeing those in camping stores in the very early 1970s, and Wright didn’t start doing stand-up until 1979, so I don’t think he gets the credit there.
I’m not disputing that at all! I’m just saying, given the fact that the vast majority of people who tried to hydrate with ordinary water are now dead, maybe they’re on to something after all.
In the early 2000’s, Mars confectionery released a product called ‘Aqua Drops’ that had the tagline ‘Instant hydration’ and made claims in their ads such as ‘the first hydrating sweets’.
They were just little sugar drops with acidic fruit flavours - certainly they made most people salivate, but salivation is not hydration - the Advertising Standards Agency upheld complaints against them and they had to revise their claims.
If my wife sees this crap on TV we are going to have another fight about buying stupid things online. Fortunately she is starting to forget things more and more. I can usually just dutifully write down the 800 number on a Post-it and she has forgotten about it the next day.