I want to believe this is true; but then I think of my 85 year old dad who can barely walk across the room without his walker. 
My grandfather died riding his motorcycle.
He was turning left when an oncoming car ran into him.
He was 80 years old.
My 88-year-old dad still skis and only gave up windsurfing a few years ago. But he doesn’t ride a motorcycle.
Those were shovelheads. Pre-Evo days, when you didn’t have a puddle of oil under you you called your mechanic right away.
I’m not a fan of the current Mother Company (I really did like the AMF days better for a lot of reasons) but I like the promotion/stunt in the general sense. I’ll be curious to see if its reported how many are still riding a year from now ------ and how many have crashed.