Priceline can be useful but you have to READ EXACTLY what it says.
First of all you MUST realize Priceline reviews and ratings are form Priceline ONLY. The “star system” of Priceline is different from star ratings in the Mobil Travel Guide.
I used to be a Revenue Manager in a downtown Chicago, hotel so I know how it works, most people aren’t so foturnate, and that is why they become disatisfied with Priceline.
You have to realize, hotels use services like Priceline to sell the rooms they wouldn’t sell normally. In a hotel a revenue manager is responsible for hotel Reservations and maximizing revenue.
How it works is, I the revenue manager decide how many rooms I won’t sell on a given date. Then I give these rooms I think I won’t sell to various services like Priceline, Hotwire, Orbitz etc.
Priceline is what’s called a blind rate meaning that you don’t know what Priceline is reselling it for.
For instance, where I worked the average daily rate for a hotel room for our hotel right by the John Hancock building, was $199.00. We sold the rooms to Priceline for $59.00.
So I the revenue manager allot 10 rooms to Priceline. Priceline if it sold those rooms would pay us $59.00 per room and they could resell them for any price they could get
Priceline WILL sell the room for any amount over what they paid for it. So if we charge Priceline $59.00 for a room, Priceline WILL sell it for $60.00. Of course if Priceline feels they can get more for the room, they will try.
Now as a revenue manager, my job was to maximize profit all around. So I want to sell rooms but I want to also make sure top paying dollar rooms are getting the better rooms.
For instance, the rooms I gave to Priceline to sell, were rooms that overlooked another building. A Priceline room wasn’t going to be one of the rooms that has a Lake Michigan view. And that’s fair. If I have a customer paying $250.00 for that room and Priceline is paying $59.00 for it (regardless for what they resold it to you for), the person paying more money and willing to deal directly with the hotel, should get the better rooms.
The thing about Priceline is you MUST be flexible. If you need a hotel with a pool, you can’t use it. If you have a special need, you can’t use it. If you have any MUSTS you can’t use it.
Priceline was not designed for that. You also can’t change things. Why? Of course they can change it, it’d be easy, but it’d defeat the purpose. Priceline also sells what they call “trip insurance.” See? They want you to purchase this so if there ARE changes to your plan you CAN change it, but you pay extra for that privledge.
In my experience, if the hotel is really bad, full of prostitutes or unclean, Priceline will work with you. But if it’s a matter of, “I wanted a hotel with a garage or free parking” Priceline will not work with you.
Also search the web. There are websites around that can kind of give you information to make a better Priceline bid.