Help me find this NPR Story

It aired in the last week. It was aired in the morning, and it was about ethics. The gist of the guest’s thesis was that people are less willing to sacrifice someone in ethical dilemmas if the person is vividly described to them.

For example, a person must be sacrificed. People were less willing to sacrifice this hypothetical person if he were described as being say burly, wearing a suit and tie, clean-shaven, etc. Now, if the person were presented as just a person, with no other details given, then people were more likely to sacrifice the hypothetical person.

Can someone help me find the story’s transcript or summary? I can’t find it for the life of me.

http://www.npr.org/2012/09/20/161440292/why-pictures-can-sway-your-moral-judgment