I recently had my SIMPLE IRA through work transferred to Vanguard, and because it was at least 2 years old I could roll it into a regular IRA no problem. I apparently am able to buy a very wide variety of things in that IRA, not just Vanguard stuff, so I assume that will also be the case for taxable brokerage accounts. It is not true for the SIMPLE IRA account though; I don’t know what the exact restrictions are, but the guy at Vanguard managed to convince me to roll over the funds into another IRA instead of just transferring them because I would have more options to invest in, and obviously at no additional cost.
I have the bulk of my investments at Schwab, but Schwab doesn’t offer individual SIMPLE IRA accounts - the entire plan has to be through them, and my employer was unwilling to go that far even if he was willing to let me set up a separate account for my funds with a broker. I don’t know if I just am used to Schwab’s interface more, but it seems much better than Vanguard’s. It’s a lot more clear what is what and how you do certain things. It looks exactly like a modern website should, while Vanguard’s looks like the SDMB. Schwab’s offering of no-transaction-fee funds is slightly worse than Vanguard’s but not appreciably, and the expense ratios are similarly negligible for those that follow big indices. They also seem to have a lot more research available on individual stocks, presumably because Vanguard has only recently transitioned to offer full brokerage accounts and not just direct investments in their proprietary funds. Most of that available research is “open source” so-to-say - it’s just condensing what numerous others have published for recommendations. I have a small side account at M1 making a few trades every pay period based on certain aspects of Schwab’s research tools, as they allow trading of any domestic stock on the market at no commission with $1 minimums and maximum 100 positions. Schwab has gone to no commission on stock trades as well, but had 1 share minimums until recently and the only recent change is that you can buy “slices” of minimum $5 in up to 10 different companies, and only S&P 500 companies for now. M1 also offers “automated” investing, with it automatically calculating how much of each position new money buys based on maintaining each position near a set percentage of your account, plus offers the ability to manually buy any amount of any position outside of the automated rebalancing - useful when they fail to invest all my money because of that $1 minimum and I’m left with several dollars uninvested after a block of buys with new money because a bunch of them calculated to be less than $1. M1 also offers ETFs the same way, since they’re traded just like stocks, and being able to buy fractional amounts of ETFs is sorta nice, even if I don’t take advantage of it.
As to ETFs vs. mutual funds, I have a strong dislike for ETFs for two reasons. One, while there is an arbitrage mechanism that keeps the price of the fund near its NAV, there’s no guarantee that it will be centered when you go to buy. Two, it almost certainly will be more expensive than the NAV to buy and less expensive when you sell because of the bid/ask spread. It might not be much, but there is no bid/ask spread on mutual funds. All mutual fund transactions occur at the end of the day after market close, and buys and sells use the same price. I don’t ascribe any value to being able to buy ETFs in the middle of the day because I’m, well, working. As a long-term investor, I have no problem taking the end-of-day price. The one advantage of ETFs that I haven’t mentioned that might eventually cause me to move over into their camp (possibly at M1 where I can buy fractional shares) is that of tax efficiently. Due to the structure of ETFs, they generally do not distribute capital gains, so there’s less of a tax burden holding them in taxable accounts. This is because when they need to change what stocks they hold, they are (at least, from what I understand) able to do a trade with one of those large institutional investors that maintains the lack of arbitrage, trading their whole block of stock they want to get rid of for another they want to start holding, and for some reason this isn’t a taxable event, for the same reason presumably that the general trades of the institutional investors of large blocks of the individual stocks making up the ETF for large blocks of the ETF that gets traded on the exchange are not taxable events either, and are what drives the lack of arbitrage. This makes ETFs that hold the same stocks as a mutual fund a bit more tax efficient. However, I’m currently in the 0% capital gains bracket, and probably will be for at least a few more years. I’ll gladly take the 4.25% Michigan tax and 0% federal tax now rather than the 15% federal tax if I have to defer the gains until later. Now, one might say that even the 4.25% that’s not being reinvested will eventually win out over the 15% tax rate given that my main goal is saving for retirement and I’m not likely to sell my funds any time soon. That’s a reasonable point, but I have a feeling at some point in the next decade my taxable account will be (somewhat) liquidated to provide the down payment on a dwelling unit for myself. I just don’t know when, so I assume I’m just saving for retirement, and that liquidation event will surely occur in a year where I’m in the 15% capital gains bracket. Also, this tax advantage of ETFs is of no use in an IRA, where about half my money is anyway, and I’ll take the lack of bid/ask spread over the advantage of being able to buy and sell mid-day…