How Long Should A Company Use A Dead Actor In Their Commercials?

I dunno about his death, but didn’t he have something like a quadruple bypass right around the time of an “extra bacon on everything” promotion by them? That wasn’t the best advertising…

It was Robert Mitchum up until his death. The ads with his voice ran for a few more months, until the family requested that they not air any more. Sam Sheppard was hired to replace Mitchum, since he sounds similar to Mitchum, and has that “cowboy image” in popular culture.

If I remember, I believe Cruz was singing about Tito Puente, who had already died when the commercial first aired

I don’t see why they should stop showing a commercial just because the actor died. To me, that would be the same as not showing movies or TV shows with actors that died.

I see the difference in that commercials are selling a product and using the person to sell it. However, that person obviously agreed to it before they died, so it’s not an issue for me.

I enjoy seeing the work of people that are no longer here. Makes you remember the things they did that you enjoyed.

I have less problem with continuing to air a commercial thatbthey made. I just hate using archive footage to put dead actors into commercials.

It shows that their families are money hungry whores.

If it’s the “Beef, It’s What’s For Dinner” campaign, I think it’s Sam Elliot, not Sam Shepard (although double-hubba on Shepard, too :wink:

VCNJ~

Wendy’s stopped running “Dave” ads when he died. But recently they started showing ads where they talk about him and his commitment to whatever (meaning quality, not an institution, I guess). That seems like vaguely bad taste to me, but I suppose what it really means is that they haven’t been able to connect to the public without him.

Orville Redenbacher (sp?) joined Colonel Sanders among the ranks of “advertising from beyond the grave in cartoon form” for a while but I haven’t seen one lately. I have this memory of some Dave Thomas ones too for Wendy’s, where he’s in the form of a nightlight? Didn’t those air after Thomas died?

Yeah, it’s Elliot. Both of them though, I think have done a lot of westerns. I don’t particularly care for westerns so I haven’t seen that many of them. (Elliot’s best line, ever, IMHO, is in the otherwise dull The Contender movie where he says, “I don’t think the country is ready for pictures of the Vice President with a mouthful of cock.”)

He died of liver cancer. Do you care to retract your statement or do you have evidence that Wendy’s foods causes liver cancer?

Marc