I love and support all craft cheeses, especially domestic ones. I had forgotten about the ash, which is why I confused it with a bleu cheese based on appearances. Now I know why the flavor is not in line with the other bleus I’ve tried.
I think I asked a question upthread about how say, European cheesemakers have cheeses with different bacteria in them due to differing or non-existent pasteurization laws than do domestic producers, which lends an aura of different flavors and smells. Is this still true or has that been relaxed in the US for domestic artisan producers?
Humboldt Fog is one of my favorite cheeses. I think it improves with age, up to a point. The outer layer becomes soft and translucent, and develops a rich flavor. Of course, if you let it go too long it develops that ammonia smell (and taste) of an over-ripe brie.