That was surreal. And no, I didn’t download it.
Ironic advertising, innit? Demonstrate the problem, offer the solution. Tacky but might be effective as much as it irritates - if someone asked you to name a brand of min-camera how many people would say “X10”?
“If you can read this ad, you need this product!”
Pretty effective technique, I agree.
All pop-up ads are ads for a pop-up killer.