I'm watching this show about Taco Bell...

When I was a bright-eyed young Aggie at UC Davis, we were told in a livestock production course that Taco Bell was UCD’s leading buyer of cheek meat. It’s beef in there, they just use the small bits.

[QUOTE=t-mobileguy]
:eek:

you…you… you stole my joke
[/QUOTE]

You’re Lewis Morton?

[QUOTE=mobo85]
You’re Lewis Morton?
[/QUOTE]

Ok now that’s an obscure reference! Funny, but obscure.

[QUOTE=NajaNivea]
cheek meat
[/QUOTE]

:dubious:

Jack in the Box uses soybeans as filler as detailed below (bolding mine)

Taco Bell doesn’t seem to use as much soybeans

I would guess that the use of “protein” is an industry wide thing because many of them use non-meat filler suck as soybeans, oat gluten, etc.

I saw the same show the OP is referencing, it wasn’t just the Taco Bell guys, the Carl’s Jr/Hardee’s suits used the “protein” term as well. One guy said that his idea of an outrageous but delicious sandwich would be one with all the “proteins”; chicken breast, beef patty, fish, and bacon…

Then he made one and took a bite.

[QUOTE=hekk]
I saw the same show the OP is referencing
[/QUOTE]

My favorite part was when the Taco Bell lady was so eloquently describing how a taco is made.

[QUOTE=Mangetout]
Soylent Green.
[/QUOTE]

Well, that would be meat…