In over my head - general press related advice needed

So I’ve been added to the press list for the South Africa Idols production. In general, this is a very cool thing - I get to go to the shows, shmooze with the contestants, crew and press afterwards, and attend press conferences.

Unfortunately, I don’t know the first thing about being a “member” of the press. It’s difficult for me, because I feel like a complete outside. One, I’m the only American, so every time I open my mouth to say something, heads turn. Two, I’m just a nobody amateur. Where everyone else can say, “Hi, John Doe from Everyday Herald” I say, “Uh… I’m Julie.” I’m not affiliated with any publication, press organization… nothing. I’m just a no-name blogger who asked the right people for the right opportunities. And invariably, someone will ask me “So, which paper are you with?” And I’ll stammer, and try to explain.

I’ve made a lot of strides in self-confidence and comfort in social situations over the past year or so, but I still struggle a little bit. Especially when the room is full of professionals, and they’re all staring at me while I ask my question. I have to sit down the night before each conference and come up with a list of questions that might be applicable (the main press conference is after the results show, so I have to think of them without knowing who I’ll be asking). All in all though I think I ask fairly decent questions, and have even seen some of them show up in other reporters’ write-ups.

I just feel like an aquarium guppy suddenly trying to survive the ocean. If I had the first clue of what I was doing, it probably wouldn’t be so bad. But this is the first thing I’ve done even remotely related to the media.

I don’t even know the etiquette for using other reporter’s questions in my write-ups. In reading other articles, it seems the general method is just “When asked “XYZ question”, Jane Doe replied…” without any mention of who asked what. So I’ve been following suit. Hopefully that’s the right thing to do.

I keep telling myself that I need to network the hell out of these people. I’ve come to realize that, unfamiliarity aside, I really, really enjoy doing this. I have a semi-decent readership building up, the people with the show treat me as if I am just another reporter, instead of the nobody-with-a-blog, and once I start feeling comfortable, I have no real problems talking with the other press. I could definitely see myself doing this for a living. But I haven’t got the first idea of how I go about “networking” people, or how I turn this into actual paying opportunities - especially with no official experience.

Sorry for the ramble. I guess my point is, if anyone has any advice on how I do any of this, it would be greatly appreciated. Oh, and as an example of just how idiotic I am about this stuff, one very nice guy asked me, “When are you filing?” First thing I thought (but luckily didn’t say out loud), “Are my nails in bad shape?”

Oy.

When I was a reporter, lo these many years ago, there was no such thing as a blog or the internet, so I’m sort of making this part up. But my advice would be thus: When asked who you’re with, just give them the name of your blog! Or say, “The Website JulieBlog” or whatever it’s called. If you were given press credentials and this is your outlet, then you can legitimately answer.

When I first started going to news conferences I did just what you’re doing: look around and see what everyone else is doing. It’s not as though they teach that at journalism school (which I didn’t go to anyway; English major here :stuck_out_tongue: ).

The bottom line, I guess, is just try not to be so self-conscious. Act like you know what you’re doing until you do, and everyone will just assume that you do!

As far as the Q&A goes … yes. Just because you didn’t ask the question doesn’t mean you’re not entitled to print the answer.

Hope that helps. I think there are some press people on the board who are actually doing that now; hopefully they’ll come around and give you more specific (and current!) tips.

Good luck and congratulations on your credentials.

Ellen

I think the best way to get over your uncertainty over how to conduct yourself is to stop worrying about who you are in relation to these people and start focussing on what you’re doing there, which I assume is reporting for your blog. Nobody really cares who you are, if you’re there with a press pass and asking questions, they’ll assume you should be there and have an audience (and apprently you do, or you wouldn’t be there).

Start thinking about the things your blog’s readers would really like to know about, and set about discovering them on behalf of your readers. Everything else will fall into place naturally.

I do this all the time, both in hard news (politics and policy) and softer stuff (entertainment).

Don’t let it worry you. If asked say, as Ellen said, that you’re ‘X from X’. The fact that you have a press pass is the important thing. Once you’re in few people will care unless you’re with one of the monster papers.

Be yourself. Schmooze. Have a drink. Talk to people. See if you can get some face time with some principles. That’s all it takes.

Thanks for the input. Maybe part of my problem is, I don’t have an actual name for the blog. Maybe I should fix that, come up with something short and sweet. If I could say “I’m Julie from CatchyBlog” that would be better than “I’m Julie from the viewer’s blog about the Idols blah blah blah” - especially since there’s surely more than one blog about it.

Definetly say the name of your Blogsite. Blogs are hot right now and you should say the name of your site like you would say the name of The New York Times. Like everyone should know it. Remember, the emperor may have no clothes, but you only need to watch out for the smart ass kid.

The only name I can come up with is “Idol Fascination” or some similar play on words… I was going to use Idolatry, but turns out that’s the name of some other (less successful :stuck_out_tongue: ) fan blog. Hmmm…

I’d say we have a winner, folks. ‘Idol Fascination’ is good. I wish I’d thought of it.

Alright then, so I am officially “Julie from Idol Fascination”. Cool. That will be a lot better to say that “Julie from the Idols fan blog”

Another problem I’m having is, I have what I think is a great idea for a feature, but it would require their willingness to let me do it (something like an “embedded journalist” piece). How do I approach them for that? Just shoot the PR guy an email saying, “Hey, can I do this?” Should I list reasons why I think it would be good for both of us (if I can think of valid reasons that it would benefit them, that is). I know that the worst he can do is say no - I’ve learned quickly that it actually is possible that they’ll say yes… Just wondering if there is any SOP for that kind of thing.

No SOP for having balls … it comes with the territory. If you don’t ask, they will never have the opportunity to tell you yes! It is nice of you to try and think of ways it will benefit them, but I don’t think it’s particularly necessary. It should be immediately obvious to them that anything anyone writes is free publicity. So, if you have some reasons, give them. Otherwise, don’t sweat it and just ask … before someone else does!

I confess to thinking of your blog and came up with Idol Thoughts and You’re My Idol. Idol Fascination is good. Can we peek?

Let me just repeat the advice already given – just do your job. None of the other journalists there care anyway; they’re just there to do their jobs. The good ones anyway. It’s good to have a publication name and so it’s fine that you picked one. But even before that, you shouldn’t feel inferior. Just say, “I’m X and I’m an independent blogger.”

And definitely pitch your idea to the p.r. guy. My advice would be, if possible, get him or her on the telephone.

There are very few rules here. You’re just there to get information and write about it. Other journalists don’t own the answers to the questions they ask any more than they own any other factual information. If you have a question, then just ask it. If you have all the information you want without having to ask a question, don’t feel like you have to ask just to ask.

I’ll be seeing the PR guy on Sunday so I’ll probably pitch it to him then. Or Monday. Understandably, he tends to be very busy during these things.

You’re free to look; I just did a major facelift on the page this morning. I was using one of the premade templates before, so I felt an overhaul was needed. Plus, adding the name into the banner just sort of led to revamping everything at once.

idolsiii.blogspot.com

Have absolutely no fear about asking a PR flack about getting access for a story you want to do. Don’t tell them how much it will benefit them unless you know them WELL. Otherwise you look like you don’t think you’re worthy of the request.

Just ask. Responding to such things (and looking for the angles) is what a flack does. If your idea is good then ask for some access like this “Hey <flack name>, I want to do a story on X. Can you get me some time for Y?”

That’s all it takes.