Westerns were once a staple of American popular culture.
Originating in dime novels of the late 19th century which romanticized and glamorized the cowboys and pioneers and made life in the American west seem adventurous and exotic, the western was already a staple of popular entertainment by the time movies, radio and pulp magazines rolled around. In the '20’s, '30’s, and '40’s there were western feature films and serials, western radio dramas ( *Gunsmoke * is my favorite ) and western fiction magazines. Pulp magazines died out and to be replaced by paperbacks, comic books and television, and the western was generously represented in all three media. In the '50’s and '60’s there were dozens of western television shows, hundreds of films, and thousands of paperback and hardcover novels.
The '50’s and '60’s seem to have been the heyday of the western.
Some time around the '70’s, the western seems to have gone into a steep decline. Somebody correct me if I’m wrong, but by the mid '70’s (and perhaps earlier) westerns had disappeared entirely from television, and the number of western films being produced dropped precipitously. By the '80’s the idea of a western TV series would have been unthinkable. Some Western films were still being produced at times, and there was still a healthy market for novels. But by the end of the '90’s, the number of western films had diminished to a trickle, barely one or two a year and even less today. Western fiction seems to be almost entirely absent from the bookstore shelves except for series books that seemed to be thinly disguised pornography.
Today, the western seems on the verge of extinction.
What the **** happened??!?
Tell me if I’m wrong. I don’t keep up with popular culture all that much, so it may be that the western genre is in better shape than I thought.
If I’m not wrong, tell me what happened to the western. Why did it dry up and blow away? This was once a tremendously popular genre of popular fiction, and it seems strange that it would have disappeared so completely. I’ve never been a big western fan, but this seems awfully strange to me.