This is Disney, after all, which will find every possible way to exploit a property. Look at High School Musical for instance. One TV movie spun off three sequels, foreign adaptations, soundtrack albums, a live musical, a concert tour, ice tour, book series, video games and a reality show. Not that I’m complaining. My parents have a very small stake in the company.
Does it matter? As soon as we get to an endgame they can always REBOOT! We can have a never ending circle of Marvel Superhero fun-ness!
Hmm. I haven’t been following closely, but last I saw was that Peter was going to retire from the tights and do his corporate thing full-time, as part of Miles’ supporting cast.
Checking, I can’t find much more than speculation, either way, beyond that Peter would be mentoring Miles, which could be either in costume or out.
Marvel’s been letting out teaser images for their “All New, All Different” Marvel universe, and there’s two Spider-Men in some of them. Granted, it doesn’t necessarily have to be Peter under the other mask, but that’s where I’m putting my money.
I think they did have intentions of this and maybe will still do so to a small degree but I think the realities of marketing and the fingers of studio executives will make that harder and harder. There are suits that would rather pay Robert Downy Jr. a Kajillion dollars to stay Iron Man than risk, say War Machine, getting a movie.
And then reboot the zombie movies, with an emo zombie… 
The realities of marketing are eventually going to have to cede to the realities that Robert Downey Jr. turns fifty this year, and he’s not going to be any younger by the time Infinity Gauntlet wraps.
This superhero craze won’t last forever. They’re filling their boots while the iron is hot, or something
I don’t think there is a superhero craze. There’s a good movie craze, and that’s not going anywhere. Marvel has been doing well because they’re making good movies.
It also needs Wallace (“NEVER go up against a Scicilian when DEATH is on the line”) Shawn as Pip the Troll
or…better.
MY DINNER WITH GALACTUS: THE MUSICAL
Galactus!
I met a space-god named Galactus!
And suddenly the Earth
Will increase the space god’s girth
you see!
Galactus!
Say it loud and there’s planets quaking
Say it soft and and the Earth is shaking.
Galactus!
I’m not so sure that holds. Westerns didn’t die out as a viable genre because people weren’t making good westerns anymore. They died out because people were tired of watching cowboys.
If they ever get Fantastic Four back, I can see a new MCU whose endgame is the superheros vs. Galactus.
I think Marvel will eventually spin off the main films into smaller stand-alone franchises that may be set in the future. There’s a set of comics set in 2099 isn’t there?
The end of Ant-Man clearly set up for both his involvement in Civil and a stand-alone sequel, so we’ve already got at least one move planned for Phase 4.
Well, to be fair, people got tired of watching the same Western movie over and over again. The studios managed to extend this by making revisionist and even antithetical Western movies; movies like The Wild Bunch, The Good, The Bad, and the Ugly, High Plains Drifters, et cetera, the type of which have continued sporadic popularity (e.g. Unforgiven, Tombstone, Deadwood et cetera) largely by playing against the archetype.
By the same token, Marvel has taken to playing its ostensible superhero films into other genres; for instance, the Iron Man films all play off of variations of the lone genius inventor against ‘industry’ (shades of The Man in the White Suit) and/or film noir, the Thor films play into the pseudo-mythological story of Norse gods, Captain America (especially The Winter Soldier) folds nicely into the political conspiracy genre, Guardians of the Galaxy is classic science fantasy, and Ant-Man is pretty much a straight up heist film. The Marvel films that play explicitly into classical superhero theme of good versus evil, i.e. the Hulk films have been the least successful, because they are exactly what the public expects. It is still possible to play upon those themes at a more base level, e.g. the Netflix Daredevil series, but it has to be played out with more nuance.
Stranger
No more than there is an end game for the comics universe. (I’m surprised no one else said that.)
Yes, they may wrap something up if the writing is on the wall. Yes, they may make a universe shattering event or throw in a reboot. But there’s no plan to go to an ending. That would be silly–what if people still want more?
With the 105 year old Stan Lee still doing cameos? Do you think he’s recorded dozens in front of green screens for use after he’s left us?