Me, either, come to think of it…
My understanding was that Tesla did no advertising, had no marketing team, no commercials, etc.
To be honest I’d like my fellow canucks to weigh in cuz it might be a Canada only thing. He’s always weaseling his way up here with promises of stuff. I also have a humungous tesla dealer in my town. So that might effect it? when I see another I will try to link or hunt down what channel etc. Far as I remember it was two one CityTV channel (7 local toronto) and involved the self driving aspect coming in the future and how roomy it was for the family (a larger suv looking model).
The other one I can remember was just tesla’s driving around ala standard car commercial slickness (zoom , zoom) but then ended with a ten second bit of silence with the tesla symbol waving on a “flagish” post? those “rollers” that most cities have coming out of the buildings that you put your “tarp” style add on (like the old school lamppost flag ad or sign).
Far as I remember both on City Tv (its one of the only ones I watch, channel wise for streaming).
Hopefully I’m not crazy and misremembering the whole thing and instead its chevy im thinking of (it shouldnt be , I"m bad with cars but I dont think I"m that bad… but its not impossible and I would trust the dope over my own brain… this dope not “dope” in general heh . But pretty sure it was on City and a fair amount of time ago. I just remember that tesla symbol on the flag flapping at the end so vividly and going whaaaaa?
Well obviously you’re not the target market.
I’m in Canada, and I’ve never seen a Tesla commercial. I didn’t realize it until just now. Bizarre.
I think I might be misconstruing it then , cuz even if you’re west coast (im central south ontario) pretty sure you would have seen them too. City as far as I know broadcasts canada wide. Now I’m going to have to find those commercials and see what it was I was thinking. Either way I’ll link the ones I thought were tesla so everyone can laugh at my idiocy if I see those same ones I thought were tesla again.
Tesla has apparently produced several television/video ads; a quick search on Youtube shows as much. An open question is how often they have actually run these ads on television.
Huh, being an Ad Guy, I notice commercials (my wife laughs at me for barely watching a TV show with her, but perking up when ads come on).
I have never seen a Tesla commercial… I, too, assumed it was word of mouth.
And seeing one fly past you and you think “Hey, that’s not bad looking in person.”
Tesla does not have an advertising department or an advertising budget. I don’t know how or when those commercials were made, but Tesla isn’s paying to air them on TV. Perhaps they were made for a trade show or a product reveal?
Musk also fired the ad team at Twitter. He’s serious about not spending money on advertising. They must have been useless anyway, since I’ve never seen any Twitter marketing at all, ever. Perhaps they only advertised inside industry.
People make commercials like that for fun. None of those were commissioned by Tesla.
When I see the phrase “ad team at Twitter” I think “people responsible for selling advertising on Twitter”, not “people buying advertising for Twitter in other media”.
I think both teams were there. I’m not sure if he fired all of them, or just the ones selling Twitter to the public, or the ones selling twitter advertising to business.
Actually it’s the opposite. You’re not a web advertiser, so if you saw marketing that was trying to pitch Twitter ad placement to you, that would represent wasted money. The marketing industry is very serious about this.
Musk isn’t serious about anything at Twitter. He’s making stupid impulsive decisions that are eating away at Twitter’s revenue.
He’s trying to mitigate the financial cost by making more stupid, impulsive cuts to headcount – there’s no sense in having an ad team if you scared away all the advertisers. And he’s trying to mitigate the reputational cost by pretending he’s playing 11-D chess (he isn’t) and by insinuating that he’s targeted by some sort of conspiracy that makes the job unimaginably hard (a problem that Jack Dorsey oddly never had). And also pretending that Twitter was heading toward bankruptcy (which is a lie - although Twitter has never been a profit machine, it was on the upswing).
He made a stupid gamble and paid at least a 3x multiple for a company because he was irritated that he couldn’t control other people’s speech about him, and now it’s falling apart on him because he doesn’t know how to run a web service company, and won’t listen to people who do. There’s nothing bigger happening here, no secret plan, and there will be no dramatic turnaround. This is exactly what it looks like.
I think I need to hear at least a tiny bit more about what “being an Ad Guy” entails
Sam should change his avatar to this:
…yeah, that would be the ad team that was responsible for pretty much the bulk of Twitters revenue. 90%, to be percise.
In the latest move to make Twitter just more annoying, my front page now looks like this.
My eyesight isn’t great, so I zoom in on the screen so that things are easier to read. Elon has taken away the “Home/Latest” tweet button that used to be hidden away in the top right corner and it been replaced by the large “For You” and “Following” buttons that you can see in the screenshot.
If you look at the screen at the standard resolution then its more cluttered, but still usable. But if you need to zoom in? The buttons take up just under a quarter of the screen and are persistent, which means they never go away even when you scroll. It improves when you scroll, but now I can only ever see a maximum of 1, occasionally 2 tweets at a time instead of 3 or 4. And as you can see from the screenshot, you can’t even see a full tweet when you are at the top of the feed. I haven’t cropped things out: that’s just my default now.
When you fire your entire accessibility team this is what you end up with.
To be fair, I watch almost no television, so if the ads have not been online, e.g. YouTube, that’s the likely reason. But I do see lots of car ads on YouTube. It is surprising to me that Tesla isn’t there, in so far as I’ve seen.
Come on man, you can’t drop a line like this in a post without at least telling us which record you were trying to break.
I thought I remembered one, possibly even during the Superbowl, but google isn’t finding anything and now I’m starting to wonder if it was a different social media platform.
The ad talked about the Arab Spring over pictures of same. I’ve always associated that with Twitter, but it could very well have been a Facebook ad.
It was something about the most people on a vehicle. They built an ATV with a platform and a bunch of us climbed on and clung to each other. My memory is so bad, that’s about as close as I can get. I do know we had to drive so far with no one falling off.