This may be the reason that they decided to use “crisps” specifically instead of some other word, but the fact remains that they could not use the phrase “potato chip” even if they wanted to.
I am sure that their official story is that they adopted the name as a “product differentiator,” but I do not think that this is the real story. They have differentiated their product quite nicely by the unique packaging and shape of the chip. They, not surprisingly, usually try to underplay the fact that their product is not a real potato chip, but a mess of dried potato bits smushed back together.
-Bean, who actually likes deep-fried reconstituted bits of granulated potato.
So far, not one single piece of evidence about the usage of the term ‘crisp’.
How about a citation to the relevant FDA regulations? God knows the CFR is a pain to look things up in, but there must be a search engine for it somewhere.
So far, not one single piece of evidence about the usage of the term ‘crisp’.
How about a citation to the relevant FDA regulations? God knows the CFR is a pain to look things up in, but there must be a search engine for it somewhere.
So sounds like Pringles technically are potato chips. The FDA says you can’t call something a “potato chip” unless it meet certain set of guidlines. But it has no demand that something be called a “potato crisp” under any circumstances that I can find.
Who’s hungry?
Gypsy: Tom, I don’t get you. Tom Servo: Nobody does. I’m the wind, baby.
The Potato Chip Institute is now known as the Snack Food Association. I haven’t found a mention on their site of the Pringles controversy, but here is their history page: http://www.sfa.org/history1.html