Sooo…today, in my mailbox, was a catalog. An honest-to-Gutenberg printed catalog. A printed, Christmas catalog. A printed, Christmas, toy catalog. A printed, Christmas, toy catalog, from Amazon dot com.
What the what?
Is this a nostalgia thing? Is Amazon counting on people old enough to remember the Sears Wish Book but young enough to have young kids to…get their kids to leaf through a dead-tree catalog for their Christmas wishes?
Or maybe a hipster retro-cool thing?
Or is it just that Amazon has a squinjillion dollars and nothing better to do, so what the heck, why not mass mail unsolicited toy catalogs?