Moolah was a conniving, avaricious, and all-around terrible person.
She controlled bookings to keep herself on top, stole her students’ earnings, may have pimped some of them out, and was singlehandedly responsible for the death of women’s wrestling.
According to what I’ve heard (and I only know this secondhand, as I didn’t start watching WWE until two years later), Honky debuted in WWF as a face, and was turned heel almost immediately, because fans were like, “Nah.”
Leading to a legendary tweet from Wrestling Superstar Virgil during last year’s Mania, where he said (paraphrasing), “Somewhere, Moolah is looking up from hell, with a tear in her eye, as she watches this [Women’s] triple threat match.”
Of course, Randy Savage had a crazy look in his eyes as a ‘wild man’ heel who fought dirty and bellowed as if his blood type was ‘cocaine’ until the day he eventually turned face, at which point he – kept doing all of that stuff I was just talking about.