Ralph Lauren Private Sale: What to expect? How private is it?

I got an invitation in the mail, courtesy of buying online, to attend the Ralph lauren private sale this week.

Ok, but what is it? Is the store closed off to the public? Or will those invited get special ‘hush hush’ discounts?

Also, i heard there was a pre-private sale and the freaks there got 40%+15% discounts? What was that about?

It’s about trying to make you feel special so that you will spend some of your hard earned dough on what you beleive to be a bargin. It’s a scam; RL is so overpriced that they can sell at 1/3 cost and still make a profit.

Hardly a scam. :rolleyes: No one would be tricking anyone into buying anything. It’s called marketing.

No, I heard you are spirited away to some fantastical desert paradise where there are naught but a dazzling array of beautiful buxom women, and naught but lavishly furnished yachts floating on naught but the most shimmering of turquoise waters, where naught but the finest champagnes flow, and there is naught but a 15-20% discount on imperfect articles of clothing.

FALSE. Ralph doesn’t do imperfect.

Sell at 1/3 cost and still make a profit? Er… what?

Do you mean sell at 1/3 retail?

I can’t be the only one who read the thread title and wondered why and how they were selling Ralph Lauren’s privates.

I’ve been to some in Korea. Here, you have to bring your invitation along with you or they won’t let you in. You get bigger discounts than their usual sales. It’s a marketing ploy to get their customers to feel special (and to get you hooked on their products). If you go late most of the nice stuff is already gone. But it’s worth a look anyway.

Yeah, but other than that, Cagey Drifter has it pretty much right.

You go early, there are some good sales. You’re in with a bunch of people in the exact same socioeconomic situation as yourself. They likely have the same family structure/size and live in a neighborhood similar to or the same as yours. And you’re all grouped by how much you’ve spent the past year. It’s not terribly exciting, but depending on how much you spent and how RL tiers them will depend on how “exclusive” it feels. And if they’re doing it right, they’ll attempt to upsell you on stuff that’s “new” and not on sale.

No, but I was a little surprised that the company was being sold privately. :wink:

So it’s not of his vintage cars?

Hell, I already got underwear. What I need is something to make me glad I’m wearing any.